Home / Knowledge / News / Information Technology / Baynote Recommendations helps myshape increase revenues
Baynote Recommendations helps myshape increase revenues
16
Sep '08
Shop.org Annual Summit -- Baynote Inc, the leader in recommendations and social search, announced that myShape, a leading online women's fashion retailer, has increased revenue, average order value and conversion rates through the use of Baynote Recommendations, powered by its award-winning Collective Intelligence Platform.

This leading retailer's return on investment was proven through Baynote's built-in A/B testing capability. Since implementing Baynote, myShape's revenue has increased by over 30% for those customers using recommendations.

"Baynote proved its value to us in the first 30 days after the rapid implementation," said Mercedes De Luca, global customer experience and chief information officer at myShape.

"It is clear that offering crowd-sourced recommendations within an individual's Personal Shop is delighting our members. This has allowed us to offer a wholly differentiated experience for our customers, resulting in an increased average order value of over 16 percent and a 2x lift in conversions. Baynote's recommendation technology is highly complementary to myShape's patented ShapeMatch system and Personal Shop."

myShape is the new Personal Shop for women on the web, outreaching to millions of women to provide them with an effortless way to shop for apparel that fits and flatters. An innovative women's fashion retail site, myShape redefines shopping with a personalized shopping approach -- offering each woman a Personal Shop with clothing that flatters her shape, matches her measurements and reflects her style and fit preferences.

"myShape is revolutionizing the way women shop online," said Jack Jia, CEO for Baynote. "It's exciting for Baynote to see how crowd wisdom is being used to complement an already unique and personalized shopping experience. The success of the program is evidence to us that there is no limit to how and where collective intelligence can be used to benefit businesses and their online consumers."

Baynote Inc

Must ReadView All

Textiles | On 10th Dec 2016

India’s 2016-17 cotton import to touch 17 lakh bales

The import of cotton from international markets by spinning mills in...

Textiles | On 10th Dec 2016

US textile & apparel imports fall 6.50% in Jan-Oct ’16

The import of textiles and apparel by United States dropped 6.50 per...

Textiles | On 10th Dec 2016

Indian textile hubs adopt cashless payment modes

The textile ministry is promoting cashless payment within the...

Interviews View All

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli

‘The percentage share of printing in the global textile market is pretty...

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search