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Mr Shurling to oversee Lectra business in North America
03 Nov '08
4 min read
“Roy brings tremendous professional experience and exceptional personal abilities, a powerful blend of energy and leadership, in-depth expertise in Lectra's technologies, and total dedication to the success of our customers,” Harari said. “His outstanding track record will bring additional tactical and strategic strength. I have known Roy for 18 years and have worked with him very closely for the past three years. I am convinced he has all it takes to succeed in this new challenge.”
“My immediate goal is to take the right initiatives to address the difficult economic conditions the United States is facing today,” said Shurling. “We currently have strong positions in all market sectors. In particular, I intend to leverage the best practices developed by Lectra over 35 years with leading European fashion brands, which has allowed Lectra to build a 90% market share of the major European luxury brands and world leadership in the fashion market. Working with my North American team of highly skilled professionals and our global network, reinforcing the company's brand image, making Lectra the undisputed leader in all our market sectors, and achieving solid and sustainable growth are my strategic priorities for the mid-term.
“It is an exciting time to be heading up North American operations,” he said. “Lectra is a great company, with a proud history of innovation, outstanding talent, and leading products and services across all of our sectors. Most importantly, Lectra stands out for its commitment to superior customer service. With the current economic climate, we offer customers significant savings in product development time while also saving dollars in the manufacturing process. There is a lot of work to do, but I am very confident.”
Roy Shurling earned a Bachelor's Degree in Computer Engineering for hardware and software from Southern College of Technology in Marietta, Georgia.
“My immediate goal is to take the right initiatives to address the difficult economic conditions the United States is facing today,” said Shurling. “We currently have strong positions in all market sectors. In particular, I intend to leverage the best practices developed by Lectra over 35 years with leading European fashion brands, which has allowed Lectra to build a 90% market share of the major European luxury brands and world leadership in the fashion market. Working with my North American team of highly skilled professionals and our global network, reinforcing the company's brand image, making Lectra the undisputed leader in all our market sectors, and achieving solid and sustainable growth are my strategic priorities for the mid-term.
“It is an exciting time to be heading up North American operations,” he said. “Lectra is a great company, with a proud history of innovation, outstanding talent, and leading products and services across all of our sectors. Most importantly, Lectra stands out for its commitment to superior customer service. With the current economic climate, we offer customers significant savings in product development time while also saving dollars in the manufacturing process. There is a lot of work to do, but I am very confident.”
Roy Shurling earned a Bachelor's Degree in Computer Engineering for hardware and software from Southern College of Technology in Marietta, Georgia.
Lectra
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