Home / Knowledge / News / Information Technology / National Lampoon acquires JerkassClothing
National Lampoon acquires JerkassClothing
22
Dec '08
National Lampoon Inc has acquired JerkassClothing.com, a company specializing in youth and college oriented t-shirts. This is the first e-commerce site acquired by the company, and follows a string of online acquisitions by National Lampoon.

The acquisition of JerkassClothing.com also represents National Lampoon's new push into branded apparel and merchandise, and will help the company leverage its brand into merchandise sales worldwide. JerkassClothing.com will now be the primary retailer--both “bricks and mortar” or web based--to carry National Lampoon branded clothing.

“We are always looking to expand our business, revenue, and brand in innovative new ways,” said National Lampoon Chief Executive Officer Daniel Laikin. “The acquisition of JerkassClothing.com gives National Lampoon another way online to potentially generate substantial revenue, while connecting with our audience.”

The Jerkass Clothing Company is based in Milwaukee and was created in 2005 by Richard Lorbach. He started the company by designing and printing shirts locally before taking the business online and offering the t-shirts worldwide. The company currently produces over 100 designs in styles including “Coast to Coast State Slogans,” “Too Cool For School,” and “Vintage Tavern Tees.” They will now create a new line for National Lampoon themed merchandise.

“We are great fans of National Lampoon and are thrilled to be able to bring its unique blend of humor to the marketplace. We think the shirts will be very popular with the college crowd and beyond,” said Lorbach.

This follows the acquisitions by National Lampoon of DrunkUniversity.com, CollegeHangover.com, and Comedy Express, and the more recent acquisitions of AllModelZone.com and ZingFu.com. These acquisitions reinforce the company's strategy of building niche and branded online networks, with a focus on owning a significant portion of the sites and traffic. The company's current online networks include the National Lampoon Humor Network, the Drunk University Network and the ZAZ Network with plans in place to expand to additional verticals and increase traffic, affiliates, impressions, and advertising revenue.

National Lampoon Inc

Must ReadView All

Textiles | On 20th Jan 2017

TEA expects budget to upscale textile skill industry

The Tiruppur Exporters’ Association (TEA) has requested the Central...

Textiles | On 20th Jan 2017

Bangladesh could earn $60 billion in exports by 2021

Bangladesh is expected to earn over $60 billion in exports by the...

Courtesy: PIB

Textiles | On 20th Jan 2017

Govt to help Tangaliya weavers purchase looms: Irani

Government of India will facilitate Tangaliya weavers in purchase of...

Interviews View All

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

Angelina Francesca Cheang
MY ANJE

'Consumers in the age-group 21 to 38 are driving the activewear trend'

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search