Home / Knowledge / News / Information Technology / KG Partners helps Rosemary bring color & texture to life on web
KG Partners helps Rosemary bring color & texture to life on web
Jan '09
KG Partners, a nationally recognized advertising, public relations and interactive agency, announced that it has delivered a newly redesigned custom e-commerce website for luxury textile designer Rosemary Hallgarten. The site, RosemaryHallgarten.com, now offers visitors purchasing capability and a rich customer experience within an easy to navigate user environment.

"During our work on the site, we wanted to keep the focus on creating a user experience that matches the elegance and luxury of Rosemary Hallgarten's products," said Dan Ventura, principal at KG Partners. "This site accomplishes that goal while offering improved search engine optimization, interactive features like Flash-based product zoom, and the ability to purchase select products online, which wasn't possible with the previous site."

KG Partners developed the custom e-commerce website in just over three months using primarily XHTML, JavaScript and CSS. The site also features a custom content management system (CMS), which allows for collaborative content creation. Using the CMS, Rosemary Hallgarten's content creators can easily publish new or updated content to the site, add/remove products and make small design changes with basic technical knowledge.

"It was important to me that the site allow visitors to experience my designs as if they were standing in my studio," said Rosemary Hallgarten, company founder and textile designer. "Now, they can purchase select products online and also see the intricate details and craftsmanship of the designs -- right down to the single-fiber level, which is really exciting. Having the ability to make changes to the site on my end is a fantastic bonus."

Based in Portland, Maine, KG Partners is a nationally recognized advertising, public relations and interactive agency that helps its clients build and maintain business momentum.

KG Partners

Must ReadView All

Courtesy: European Commission/European Union

Textiles | On 26th May 2018

EU set to negotiate FTAs with Australia & New Zealand

The European Union is all set to begin negotiations for free trade...

US bans import of cotton goods from Turkmenistan

Textiles | On 26th May 2018

US bans import of cotton goods from Turkmenistan

The US Customs and Border Protection (CBP) has issued a Withhold...

FPCCI prepares report on Pakistan's export issues

Textiles | On 26th May 2018

FPCCI prepares report on Pakistan's export issues

Federation of Pakistan Chambers of Commerce and Industry (FPCCI)’s...

Interviews View All

Janak Dhamanwala & Sunil Dhamanwala

Moving towards sustainability is also a social change

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

Tejas N Patel, Navin D Patel

Founded in 1999 by Navin Patel in the name of Tejas Fabrics with 100...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Marcel Alberts

Coating at a fibre level is a practice not usually seen in the...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Rupa Sood and Sharan Apparao

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

May 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search