Home / Knowledge / News / Information Technology / WINGS to help optimise WE Fashion store performance
WINGS to help optimise WE Fashion store performance
06
May '09
WE Fashion, the international fashion retailer for men, women and children, has selected Oracle Retail Release 13 applications to help support its growing business as it seeks to expand from its existing presence in six European countries into new territories.

Operating in 230 stores across the Netherlands, Belgium, Germany, Switzerland, Luxembourg and France, WE Fashion designs and produces its own contemporary collections.

The selection of Oracle Retail applications as part of the WE Implement New Generation Systems (WINGS) project is designed to strengthen the company's foundation and improve operational flexibility as it seeks to drive growth through expansion plans, introduce new categories, differentiate product offerings at the country level and create new services, such as e-commerce and franchising.

WE Fashion has selected the Oracle Retail Merchandising System, Oracle Retail Allocation, Oracle Retail Price Management, Oracle Retail Warehouse Management System and Oracle Retail Trade Management.

WE Fashion expects the Oracle Retail applications to provide insight into store, inventory, merchandise and supply chain operations in order to quickly coordinate and adapt to changes in customer buying patterns, seasonal inventory demand and allocation of inventory to help optimise store performance.

The Oracle Retail applications are also expected to provide a more flexible technology platform that will adapt as the company grows, replacing internally developed legacy systems and making it easier and faster to open new stores.

“As we continue to grow, WE Fashion recognises the importance of deploying systems that not only support our expansion long-term but enable us to maintain an intimate understanding of customer demand. We recognise that Oracle Retail applications are key to delivering the necessary tools that can help us develop our business now and in the future,” said Koen Aben, Chief Information Officer, WE Fashion.

“WE Fashion is a great example of a retailer that is leveraging technology to deliver key operational benefits and competitive advantage, while also understanding the impact this can have on the bottom line. We are committed to supporting their efforts to drive the business forward and deliver a consistent, high-level shopping experience to their customers,” said Patrick Bohannon, Vice President, EMEA, Oracle Retail.

Oracle


Must ReadView All

Textiles | On 24th Jun 2017

Applied DNA to tag cotton for 2017/18 US ginning season

Applied DNA, provider of DNA-based supply chain security,...

Apparel/Garments | On 24th Jun 2017

NPD Group launches Trend Tracker for apparel trends

Global information company the NPD Group has launched Trend Tracker,...

Textiles | On 24th Jun 2017

Cotton USA’s first innovation competition in UK ends

Cotton USA has announced the successful close to its first innovation ...

Interviews View All

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Siddharth Biyani
Mangalam Industries Pvt Ltd

‘The manufacturing sector is improving day-by-day, becoming better in...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
June 2017

June 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search