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Brilliant's capabilities strengthen Checkpoint Apparel Labeling biz
14
Oct '09
Checkpoint Systems, a global leader in shrink management, merchandise visibility and apparel labeling solutions, commented on the expansion of its Apparel Labeling Solutions business through its previously announced acquisition of Brilliant Label Manufacturing Ltd. This expansion adds to initiatives already underway to strengthen the business unit's breadth of offerings and meet the growing demand for its labeling solutions.

In August, Checkpoint acquired Brilliant Label Manufacturing Ltd., a China-based manufacturer of paper, fabric and woven tags and labels. Brilliant Label, through its facilities in Hong Kong and China, adds significant capacity to Checkpoint's world-class apparel labeling business. It enables Checkpoint to meet greater demand for fabric and woven tags and labels and expands the Company's global manufacturing footprint. Additionally, Checkpoint's labeling business extends the use of paper, fabric and woven labels beyond branding, variable data and garment care information by enabling discreet integration of RF-EAS and RFID tags. These capabilities enable apparel retailers and vendors to brand, track and secure their products at the point of manufacture using a single solution.

Brilliant Label broadens Checkpoint's manufacturing footprint through strategic locations in Shanghai and Southern China.

“Brilliant Label enables Checkpoint's Apparel Labeling Solutions business to supply its customers with a source-to-store solution, through which all their apparel labeling needs can be met by Checkpoint as a single supplier,” said Steven Davidson, President of Checkpoint's Apparel Labeling Solutions business. “Brilliant's capabilities strengthen and expand Checkpoint's apparel labeling business, and enable us to provide retailers and vendors with a world-class service offering of complete visibility, cost efficiencies, just-in-time delivery, enhanced quality and increased speed to shelf.”

Expanded capabilities through Checkpoint's Check-Net service

Checkpoint's Check-Net service, the company's 24/7 global ticket ordering, logistics and data management platform, has long been recognized by retailers and vendors as an innovative and unique solution to meet the industry's global labeling requirements.

This sophisticated Web-based system allows retailers and vendors to order various tags and labels for individual product lines, fulfilling all their labeling needs accurately, quickly and easily. Using Check-Net to manage the process ensures data integrity and delivers precise visibility throughout. The system automatically allocates orders to one of more than 30 strategically located print shops around the world, where they are processed. Apparel vendors can then apply tags and labels at source, during the garment manufacturing process. The location of Checkpoint print shops plays a significant role in helping to minimize and control the overall labeling expenditure for any retailer or vendor.

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