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Leading Labels reaps benefits from new retail system
Nov '09
Eurostop, a leading supplier of retail management and EPOS systems to the fashion, footwear, apparel and lifestyle sectors has announced that Leading Labels, the out of town fashion retailers has invested in Eurostop's e-rmis retail system. The company has also implemented Eurostop's e-pos in all its stores to track sales at the till, recording data at its head office. Since implementing the new system, Leading Labels claims improved management of stock flow across its 23 stores, as a result of more accurate, up to the minute sales data.

According to Mike Thornthwaite, Financial Director at Leading Labels; “It is critical for us that we have the right stock at the right place at the right time. Since implementing Eurostop's system we have much better management of stock across our stores. We now have details from all our stores on one system which means that we have a complete picture.

“We are very pleased with the Eurostop system – it has definitely moved our business on significantly. We have traded well over what has been a difficult six months for the retail sector. Eurostop's software has enabled us to maintain our margins and we are now looking for ways to develop the system and get even more out of it.”

Unlike many store groups with a centralised warehouse and stock system, stock is mainly delivered directly to Leading Labels' stores. Using Eurostop's systems the company is able to manage stock replenishments with the sales data. The team can also advise the buyers on hot sellers - and stock that is slow to move. The buyers make extensive use of the reports on colours and sizes – the data is used to identify popular items and make adjustments to deliveries as boxes are made up for each store.

Eurostop's solution has enabled the company to handle till sales on behalf of some of its concessions. In terms of sales and stock replenishment this provides a much more accurate, up to the minute picture for both the concession and Leading Labels.

Phillip Moylan, Sales and Marketing Manager at Eurostop commented; “Success for any retailer centres on the ability to adjust quickly to meet customer demand. With accurate, daily sales data, a business can make informed decisions about stock movements and cash flow. For companies like Leading Labels with many different brands and outlets, managing stock flow through and profit margins on lines is critical to the business. Eurostop's systems have been designed to assist large retailers like Leading Labels manage, collect and analyse daily sales data – helping them to be agile in today's turbulent times.”


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