Home / Knowledge / News / Information Technology / Arborwear to implement an array of email marketing initiatives
Arborwear to implement an array of email marketing initiatives
28
Jun '10
Knotice, a provider of software and services that maximize the ROI of direct digital marketing through process automation, increased relevance, and improved performance, announces Arborwear, a national retailer of tree climbing gear, has selected Knotice's Concenrtri EmailPlus to improve the targeting and segmentation of its email marketing communications.

"Whether we're communicating to dealers, large corporations, or individuals, Knotice helps us segment and manage all of our customer data for timely and targeted emails," said Bill Weber, owner of Arborwear. "Knotice's software allows us to combine a variety of data sources into one to ensure we are sending relevant, valuable, emails. The ability to combine our email marketing and data management environment, plus best in class delivery assurance tools, makes Knotice's solution truly unique."

Arborwear plans to implement an array of email marketing initiatives that include new product announcements, and timely, targeted promotions and special offers.

What makes Concentri EmailPlus unique, according to Knotice CEO and co-founder Brian Deagan, is its underlying universal profile management system that allows marketers to harness all of their critical data points to create a rich profile environment.

"I am delighted Arborwear chose Knotice for email marketing," Deagan said. "Highly specialized brands like Arborwear must engage their customers with timely and extremely targeted content. I'm looking forward to working with Arborwear as they continue to grow their business."

Knotice maximizes the ROI of direct digital marketing – interactive marketing communications that can be addressed to a specific individual – through process automation, increased relevance and improved performance. Working with clients across many industries – including retail, hospitality, restaurants, cable and broadband, and many more – Knotice provides efficient, effective, and highly-targeted marketing communications through today's primary digital channels of email, mobile and the Web. Whether a company is seeking a top-tier channel specific software solution, or a complete direct digital marketing solution that spans all channels, Knotice saves its customers time and money while improving content relevance and campaign performance.

Knotice's on-demand software is called Concentri. Solutions include Concentri Mobile for mobile marketing, Concentri EmailPlus for email marketing, Concentri SiteTarget for onsite targeting, along with landing page management, testing and optimization, and universal profile management for data centralization.

Arborwear manufactures honest, hardworking clothing for arborists. Headquartered in Newbury, Ohio, the company produces a variety of clothing made using heavy duty fabric and innovative, free moving designs. Arborwear prides itself on personally testing its clothing for quality. Arborwear sells direct to the general public, through dealers and resellers, and large corporations.

Knotice Ltd


Must ReadView All

Global economic upswing became broader & stronger: IMF

Textiles | On 19th Apr 2018

Global economic upswing became broader & stronger: IMF

The global economic upswing that began around mid-2016 has become...

Courtesy: ITMA

Textiles | On 19th Apr 2018

ITMA 2019 expanding space due to overwhelming response

Due to overwhelming response, the exhibition space has been increased ...

Indian inter-ministerial group to study e-commerce issues

Apparel/Garments | On 19th Apr 2018

Indian inter-ministerial group to study e-commerce issues

The Indian Government has set up an inter-ministerial group to study...

Interviews View All

Nishank Patel
Shri Dinesh Mills Limited

Broad range of fabrics will sell well this financial year

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


April 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.9%
No
12.6%
Skip
17.5%

Total Votes: 103

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.1%
No
29.1%
Skip
7.8%

Total Votes: 103

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.4%
No
8.7%
Skip
3.9%

Total Votes: 103

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
7.8%
Skip
9.7%

Total Votes: 103


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search