Home / Knowledge / News / Information Technology / Sappi introduces new Digital Design Center
Sappi introduces new Digital Design Center
09
May '11
Sappi Fine Paper North America announced the launch of its new Digital Design Center – a powerful web application which allows printers to create custom marketing tools to promote their own digital printing capabilities.

"In three easy steps, printers can customize marketing pieces to promote their own digital printing capabilities, and the piece can be printed on any of Sappi's high quality digital paper. With the introduction of this powerful, customer-friendly tool, we hope to inspire our printer partners and take our digital product portfolio to the next level," said Jennifer Miller, Executive Vice President, Strategic Marketing and Communications.

Upon completion of a simple on-line registration, Sappi's Digital Design Center invites printers to customize the marketing tool by inputting print shop specific information based on topics such as: Products (the equipment the print shop runs), Services (Creative, Logistics, Prepress, Proofing, among others), and Sustainability (Chain of Custody certifications, renewable energy usage, recycling program). In addition, the marketing tool provides a wealth of information about the digital printing and paper segment as well as tips and tricks to optimize digital printing on Sappi's portfolio of digital papers.

As a final, customizable step, each printer can choose a portfolio of high-res, premium images to print along with their customized marketing piece. Images from the Automotive, Fashion, Pharmaceutical, Retail and Travel industries are provided from Friend+Johnson, one of the most highly regarded creative representatives in the country. After spending just a few moments with Sappi's Digital Design Center tool, printers have a high-value, customized marketing sell sheet and a portfolio of theme-specific images to help them sell their top-notch printing services.

Sappi Fine Paper North America

Must ReadView All

Md Siddiqur Rahman, president, BGMEA, addressing a press conference with other dignitaries. Courtesy: BGMEA

Apparel/Garments | On 29th May 2017

BGMEA asks govt for 5% incentive for 2 years in Budget

The Bangladesh Garment Manufacturers and Exporters Association...

Textiles | On 29th May 2017

Special package creates 7,50,000 jobs in garment sector

The special garment package of Rs 6,000 crore that was introduced by...

Textiles | On 29th May 2017

Tintex, Bruckner bring new effects to knitted fabric

The textile company Tintex has joined hands with the system supplier...

Interviews View All

Krishnanand Tripathi
Textrade International Ltd

We believe in vocational education for entry-level employees, offering...

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Pinkesh Jain
Everflow Petrofils Ltd

‘An innovative technology which India needs desperately is the...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search