Preparedby the Eco-cell of the Apparel Export Promotion Council (AEPC)

Incorporatedin1978, Apparel Export Promotion Council (AEPC) is the official body of apparelexporters in India that provides invaluable assistance to Indian exporters aswell as importers/international buyers who choose India as their preferred sourcing destination for garments. A quick look at how AEPC has been the moving forcebehind lot of achievements: From one office in 1978, it has over 40 offices injust a span of 30 years. From just being a quota monitoring entity, AEPC istoday a powerful body for the promotion and facilitation of garmentmanufacturing and their exports. For Indian exporters, AEPC is quite literallya one-stop shop for information, technical guidance to work force and marketintelligence. Members have access to updated trade statistics, potentialmarkets, information on international fairs and assistance in participating atthese fairs. It also plays a large role in identifying new markets and leadingtrade delegations to various countries.

Inrecent years, AEPC has worked tirelessly in integrating the entire industry-startingat the grass root level of training the workforce and supplying a steady streamof man power to the industry; identifying the best countries to sourcemachinery and other infrastructure and brokering several path breaking dealsfor its members and finally helping exporters to showcase their best at homefairs as well as be highly visible at international fairs the world over. Twicea year, AEPC showcases the best of Indias garment export capabilities throughthe prestigious India International Garment Fair, playing host to over 350exhibitors displaying the exotic, the haute, the prt, the contemporary andmuch more. With AEPC's expertise and all the advantages Apparel ExportPromotion Council that India has, it makes for a truly win-win situation-Indianexporters grow stronger each year in their achievements, skills and proficiency, while international buyers get superior solutions for their garment imports.

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The report isoriginally published in New Cloth Market, July 2011