Soumajit Bhowmik

Soumajit Bhowmik is the CEO and Co-founder of Styched. With extensive entrepreneurial enterprise and large company experience, he is translating business strategy into actionable goals for the growth of the company.

Started in February 2019, Styched is a production on demand fast fashion company with an extensive fabric print setup in-house. It is an affordable, fast fashion e-commerce brand that sells to the youth. It provides end to end fashion at price points considerably lower than the average market price. Delivering to over 20,000 pin codes in the country, the brand has grown in recent months to become a global fast-fashion brand. At Styched, Soumajit is helping to implement organisation-wide goal setting, annual operating planning, and performance management.

Passionate and committed to breaking down the barriers, the visionary is playing a leadership role in transforming the business ecosystem to capitalize on the emerging business landscape. He is responsible for running major facets of business at Styched.

Soumajit is a firm believer of the fact that business is an empathy-led, process-driven, and knowledge-intensive discipline. He is always keen to rapidly assess market opportunity, understand the value of a customer, and drive consistently exceptional results.

Soumajit is an IIT Kharagpur graduate (2006) with 14+ years of experience in Marketing, Branding and Digital Marketing domain. Being an award-winning e-commerce professional, Soumajit's achievements are worth bragging about. He was awarded the Most Influential e-commerce Professional in India 2018-19 by Asia Retail Congress and Digi100 - Top 100 Digital Marketers by Paul Writer.

Before taking off with Styched in February 2019, Soumajit was associated with Capillary Technologies as the Director, e-commerce, wherein he focused on creating integrated e-commerce solutions for clients ranging from CRM to Cross Device e-commerce platform to extensive Digital Marketing with measurable KPIs to support every stage of the customer lifecycle - acquisition, activation, reactivation and win back.

Soumajit's other key stints include his association with Jabong as the Marketing Head of Jabong. He has also worked with global brands like Pizza Hut, KFC, Bata, Foodpanda, Fabindia, Indian Terrain and Peter England.