Interview with Mr Anuj Bhagwati

Mr Anuj Bhagwati
Mr Anuj Bhagwati
A.T.E. Group
A.T.E. Group

Founded in 1939, as a small trading and marketing company by Mr S H Bhagwati, Associated Textile Engineers (ATE), today, A.T.E. Group is a diversified group of well respected engineering companies. A.T.E. enjoys a formidable presence in the textile engineering sector with complete solutions for spinning, weaving, processing, knitting and embroidery and garmenting. A.T.E. has also well established it's presence in the fast emerging technical textiles and nonwoven areas. Under the enterprising spirit and leadership of Mr Atul Bhagwati and his son Mr Anuj Bhagwati, their dedication towards excellence and customer satisfaction, the Conglomerate has reached new horizons and is providing customers the world-class technology, quality and services. This accent on technical perfection has resulted in key technical collaborations and joint ventures to manufacture some of the finest equipments and components in India. A.T.E. Group is the home of a well-experienced work force of more than 800 dedicated employees nationwide with a turnover of more than US $ 85 mn. Mr Anuj Bhagwati, aged 40, is the Director at the helm of affairs of A.T.E. Group. He did post-graduation in applied physics from Cornell University, New York, USA, and a graduation in engineering physics (with distinction) from the same university. Mr Bhagwati held various academic honors. From 1988 to 1993 Mr Bhagwati has worked as a research assistant in various physics laboratories of Cornell University, mainly doing research in the field of solid-state physics. While at Cornell, he represented the university in squash in the years 1987 – 1991. From 1994 onwards, Mr Bhagwati has held various positions in the A.T.E. Group. Besides, Mr Bhagwati is an active member of Textile Machinery Manufacturers’ Association, India (TMMA) and has been re-elected as the First Vice-Chairman of TMMA for the year 2008-2009. Mr Bhagwati is on the Sub-Committee of Research and Development set up by Indian Institute of Technology, Mumbai, to oversee the progress in the establishment of Textile Machinery R&D Centre as the academic activities leading to Post-Graduation in Textile Engineering. He has also been working with various non-profit bodies like Urban Design Research Institute, the Kalaghoda Association, and the Praja Foundation. In a talk with Face2Face team, Mr Anuj Bhagwati presents his outlook on current scenario in global textile machinery industry and the niche A.T.E. Group has creat

Let us begin with a word from you on the niche that A.T.E. Group enjoys today in the national and international markets of textile machinery?

Today, we believe A.T.E. has become something like a “one stop shop” to textile companies in India for their textile engineering requirements. Moreover, as A.T.E.’s team has deep embedded knowledge in textile processes, we are also viewed as a consulting resource by our customers.

With our expertise and our countrywide network of offices and people, we are seen as “solution providers” by our principals. So, we are fortunate that both the best customer and the best principals support A.T.E.!

What does it take to be a favorite junction of the brands like Truetzchler, Fleissner, Fongs, etc?

We believe we can only work with the best as long as we are both “trustworthy” and “competent”. In a nutshell, these two words capture our strategy.

A.T.E. has strongly entrenched values, which we do our best to document explain, and - most importantly – practice. This institutionalises good practices leading to trustworthy behavior.

Competences come from an excellent, carefully chosen team, together with a commitment to training and development, and a long term view to achieving business success. Competency and trust have resulted in our long partnerships - for example, more than 50 years with Truetzschler, Zinser and Karl Mayer.

Published on: 27/01/2009

DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of

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