Interview with Binoy Shah

Binoy Shah
Binoy Shah
Managing Director
Indian Dyes Sales Corporation
Indian Dyes Sales Corporation

Which regions are emerging as manufacturing bases for textile printing inks?

Not much digital printing ink is manufactured in India but there are a number of plastisol ink and water-based ink manufacturers in Mumbai, Tirupur, Chennai, Delhi, Ludhiana and other places.

How can this industry be made more sustainable, by international standards?

Now, major garment manufacturers and exporters are asking for better standards like GOTS and Oeko-Tex. Local manufacturers are geared to meet user expectations.

In the Indian context, how do you rate the popularity of plastisol ink vis-à-vis water-based ink?

Plastisol ink printing started about 15 years ago. Its effect was liked by most printers as it was more rubbery compared to water-based printing. For the last three or four years, the trend has changed to 'no-feel' in printing for which printers have to use water-based ink. Plastisol ink is still used in the domestic market. It has disadvantages. Garments printed with this ink have to be ironed on the reverse, which makes the garment heavy. That is why water-based ink is growing in popularity.

From where do you source products? Do you have overseas vendors?

We are majorly importing from Japan. They have Oeko-Tex Class I standard water-based ink. Their ink does not clog the screen and you can print continuously with finesse. This is something local manufacturers cannot provide. We have tied up with an Australian company for digital printing machines. Now, we are ready for digital printing machines and ink.

Please give details of your major markets. Which markets are you exploring?

Major markets in India are Tirupur, Ludhiana, Delhi and Mumbai. This year, we will focus on the northern areas as we are already established in the south. Our northern clients wanted cheaper inks which we could not provide. Now, we have a solution. As a distributor, I will not focus on marketing abroad. If we enter manufacturing some day, we will explore international markets.

What was the growth in the last five fiscals? What are your expectations from the coming five?

In the last five years, our company has grown by 20 per cent every year. In the coming five years, we will grow by 30 per cent annually. We are tying up with the best companies in the world. We do not have a problem with the acceptance of our products. Customers have understood that they need to have good products to produce quality products for export.

What are your latest research findings regarding markets and technology?

The market is heading towards better quality screen printing and digital printing. Previously, printers were hesitant to accept costly products. Now, requirements have changed. They want quality.
Published on: 16/05/2016

DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of Fibre2Fashion.com.

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