India should focus on providing more value to customers
Lectra is a leading integrated technology solutions provider of software, CAD/CAM equipment, and associated services specifically designed for industries using fabric, leather, technical textile and composite materials to manufacture products. Daniel Harari, CEO, Lectra, discusses the growth story and achievements of the company.
Which are the main areas pushing Lectra's growth?
Five accelerators will drive Lectra's growth. These include emerging countries, with the industrial revival in the United States of America and other developed countries; the automotive market, an industry currently experiencing far-reaching technological and geographical change; the leather market, thanks to the revolutionary new range of Versalis automated cutters; PLM for fashion and apparel offering collaborative solutions facilitating collection management; and, finally, 3D technology for fashion and apparel, the new universal product development solution.
Of the eight economies forecast to account for half of global growth in the current decade, China alone is expected to represent a third of potential growth in Lectra's activity over the next two years and into the medium term, followed by South Korea. Looking further ahead, Brazil, Mexico and Turkey-where Lectra already holds a strong position, but where the current economic situation is difficult-are expected to increase their contribution.
The main contribution from developed countries will come from the United States of America, Germany, Italy and France, gradually picking up momentum in the medium term.
The automotive market's share is expected to increase further, under the combined impact of expanding markets in emerging countries, the rising proportion of leather-upholstered car interiors, and the growing use of airbags in 2015-2016 as well as in the medium term. Growth in the leather market will be essentially concentrated in the automotive sector, with slower uptake of new technologies in the furniture and fashion markets.
In the fashion and apparel markets, market globalisation, the rise in consumption in emerging countries and in internet sales are all expected to boost sales of PLM software in coming years. On the other hand, adoption of 3D technology could proceed more slowly than forecast, but will pick up in the medium term. This technology represents an unavoidable revolution for businesses, which will prompt a radical rethink of their development methods so that they can take full advantage of the benefits it brings.
What can be done to boost development within the apparel and fashion industry?
Innovative cutting room, PLM and 3D technology are three keys assets to support fashion and apparel manufacturers' growth.
What have been the major achievements at Lectra in the last five years?
During the last five years, Lectra has renewed its offer, bolstered its premium positioning, increased its lead over competitors and won market share. Last but not least, the acceleration of the company's transformation plan has enabled it to prepare for new challenges in the post-crisis economy and seize resulting opportunities.