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CEO & Chairman Schoch Reeds India Pvt Ltd
Which are your big markets for air jet reeds, flat reeds, terry reeds, and waterjet reeds?
For us, definitely air jet reeds are our biggest market.
Which major events do you plan to participate in 2017-18?
We are participating at SIMA to be held in November and at ITMACH in December.
What is the collaborative deal with which you have entered the Indian market?
In 2015, we made an agreement with LGL electronics, Italy, for the sales and service segment in India. They are world class manufacturers of all type of feeders for the weaving and knitting industry.
What steps do you take to ensure that quality of the product line does not suffer?
We follow the TQM system to ensure the quality of the product. In every process we have checkpoints, and we follow the international ISO standards.
Which markets does the manufacturing unit in India cater to? What are the future plans?
We target almost all weaving units to be our market potential in India. Our manufacturing unit in India caters to all parts and states of India like Maharashtra, Gujarat, Madhya Pradesh, Tamil Nadu, Andhra Pradesh, Karnataka, Delhi, Punjab, and Rajasthan. Irrespective of its size, every weaving unit is important for us as reed is an integral part of a weaving machine. We are also OEM suppliers for the ITEMA weaving machines. We also cater to countries like Bangladesh, Vietnam, China and Mauritius. In future, we plan to target export markets like Thailand and Indonesia.
Do you manufacture your own ancillaries or are their smaller independent units that you outsource this work to? Is it in the organised or unorganised market?
To control quality and ensure timely delivery, we manufacture everything in-house.
What are the latest trends and innovations dominating this industry?
Energy saving in air jet reeds is the latest trend dominating this industry.
What are the after-sale services provided by Schoch?
We are the only reed-making company in India which offers after-sales service to customers. This is our USP that sets us apart from other reed-manufacturing companies. We do offer services like reed reconditioning, air audits, energy-saving reed services, ultrasonic cleaning, and airflow recalibration.(HO)
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