Interview with Mr Peter Bakker

Face2Face
Mr Peter Bakker
Mr Peter Bakker
Chairman & CEO
TNT N.V.
TNT N.V.

TNT Express has recently won the Bosch Supplier Award in the ‘Logistic Service Provider’. Congratulations for one more feather in the cap! Running down memory lane, can you share some memorable experiences in the life of your company?

There are too many to mention. Looking back at the past 18 months, there is the successful divestment of logistics, our expansion into India, China, Brazil and Spain, and the delivery of our first Boeing B747 aircraft last December. It symbolizes our objective of being the number one carrier between Asia and Europe.

How would you take in for the dictum - Strategy starts with identifying changes? Being at the helm of affairs as a CEO of TNT, how have you exploited on it?

Take globalization. Though our express activities directly benefit from the growth in international trade, express is a regional market. TNT thinks that building local and regional strength is the best way to capture growth in India, China, Southeast Asia, and Brazil.

As for customers, we have conducted an extensive market research showing increasingly similar needs across the globe. That explains why we are launching a new portfolio of services to offer customers the same core time-definite and day-definite services, with identical names and features. We want to show one single face to our customers wherever they operate.

Demographic changes include the growth of mega cities, which poses constraints to inner-city deliveries, as you know very well in India. There is no one-size-fits-all solution, but in London for instance, we will rely more and more on electric trucks, which are exempt from congestion tax.

Maybe the most important trend of all is the imperative to cut the world’s CO2 emissions. If the transport industry does not tackle climate change, consequences will be severe both for the industry and the planet. In August, I presented in London TNT’s strategy to reduce CO2 emissions from our operations.

Can you pick the key industry sectors that TNT delves in?

TNT is both a European postal company and a global express services company. What is little known is that business customers are by far the largest mail senders. Take for instance financial institutions, telecom companies, energy providers, publishers, etc. As for express, we serve companies of all sectors, including automotive, textile, semiconductors, electronics, telecoms, pharmacy.

Published on: 01/10/2007

DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of Fibre2Fashion.com.

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