Interview with Jaimin Vasa

Jaimin Vasa
Jaimin Vasa
Managing Director
Vasa Pharmachem
Vasa Pharmachem

The need is to improve productivity and not scale up production
The textile chemicals industry holds a huge potential in the country owing to a growing textiles industry. If the opportunities are grabbed, this industry can work wonders for the Indian economy. Jaimin Vasa, Managing Director of Vasa Pharmachem elaborates on the pitfalls facing the industry, and remedial measures to counter them in an interview with Fibre2Fashion.com

What is the size of the Indian textile chemicals industry?

Textile chemicals are specialty chemicals used by the textile processing industry for dyeing and processing of textiles in order to get the end product with required characteristics. The size of the Indian textile chemicals industry is $1.4 billion, and is expected to cross $1.7 billion by 2017.

What is the percentage pie claimed by Gujarat state in India?

Textile chemicals industry contributes around 55 per cent of Gujarat's economy. Gujarat has achieved an annual growth rate of approximately 10 per cent per annum in the past five years, and contributes approximately 17 per cent to the industrial production of the country. Gujarat contributes significantly to the country's petrochemicals production (62 per cent), chemicals production (51 per cent) and pharmaceuticals production (35 per cent). It produces about 91 per cent of India's required amount of soda ash, and gives the country about 66 per cent of its national requirement of salt. The state produces around 6,600 types of chemical products and accounts for 18 per cent share in India's chemical exports. It also produces 80 per cent of dyes and intermediates, which are also textile chemicals.

What has been the growth percentage of the Indian textile chemicals industry?

The growing demand for textile and apparel will drive the demand for textile chemicals in India. A range of processing aids, dyes and pigments will cater to this segment. With increasing demand from both domestic as well as export markets, the demand for textile chemicals is expected to rise. By 2018, auxiliaries are expected to hold a major market share in the Indian textile chemicals market because of growing domestic and international demand for quality textiles and technical textiles. The market for auxiliaries will also grow with rising textile exports to markets such as the US and Western Europe which demand high quality products. Textile chemicals’ application segments are classified into apparels, home furnishings or textiles and industrial textiles. Of these, the apparel segment is projected to account for the largest market share by 2018. This can be attributed to the increasing demand for fashionable and eco-compatible products. With the growth in demand in both domestic and export market of textiles, textile chemicals like dyes and pigments offer never-reducing requirements.

Which government policies can further boost the growth of this industry?

The government of India has extended a host of policies and incentives to textile industries to encourage growth in the sector. These incentives are provided by the central government as well as by some progressive states anchoring the textiles sector. These government policies have also improved the competitiveness of the textile chemical sector. The government is continuously reducing the list of reserved chemical items for production in the small-scale sector, thereby assisting greater investments in technology upgrading and modernisation. Further, government should focus more on internal drivers of growth to increase economic recovery. Compared to China and other emerging markets, India is not a low-cost outsourcing option in spite of ample labour force. This needs to change. The government should also channel available resources and explore bio-based fuels for the textile chemicals industry.

What are the challenges facing the Indian textile chemicals industry?

The deteriorating global economic growth outlook and rising volatility in currency markets have dampened exports in the Indian textile chemicals industry. The government of the People's Republic of China has lowered import and export taxes to boost the ailing Chinese chemicals sector. Besides, due to low import duty structures prevailing in India, Chinese textile chemicals manufacturers are easily exporting textile chemical products to India below their normal value, which affected the domestic chemicals industry in Gujarat very badly.

What are your five-fold solutions to overcome these challenges?

Since the global demand is not likely to get stronger in the near future, policymakers in India will have to adopt certain policy measures to counter the challenges faced by the chemical industries of India. 1. Chemical industries will have to manufacture to improve long-term export competitiveness, which will help exporters gain market share. Otherwise, with economic recovery leading to higher imports, trade deficit could widen. 2. In the past, product innovations have helped in developing products with multi-billion dollar sales. Therefore, innovation is important for the further growth of the textile chemicals industry. Innovation and performance is a crucial determinant of competitiveness and national progress. Moreover, innovation is important to help address global challenges. Domestic companies have built significant assets and have the opportunity to leverage them. They will need to strengthen them further to withstand global competition. 3. Gujarat has to focus more on research and development (R&D) activities as well as technological upgrading of facilities. The need of the hour is to improve productivity and not scale up production. Costs are rising, and it is difficult to pass the burden on to consumers, since the demand side is already weak. To surpass this situation, especially small and medium enterprises need to spend more on R&D activity which will make production more economical and cost-effective and address the challenge of pollution concerns. Thus chemical industries can be made globally competitive. 4. Focused growth and planning of the chemicals sector will enhance our global competitiveness further, increase domestic value-addition, provide technological depth and promote sustained economic growth. In order to realise the growth envisaged above and leverage the opportunity effectively, the textile chemicals industry will also require significant investments in capacity creation, backward integration, technology development, alternative application of the chemicals manufactured, creation of newer markets, access to feedstock, a larger pool of skilled human resources, etc. 5. The textile chemicals industry is also one of the major consumers of water and energy. Around 60 per cent of the energy consumed by the textiles industry is for wet processing. In terms of water consumption, the dyeing process requires a product-to-water ratio of 1:200 in terms of weight. Water and energy consumption can be reduced by novel energy conserving processes such as beck dyeing modification, foam process, dye bath reuse, mach nozzle fabric drying, close cycle textile dyeing, ink and film application, etc.

What are the sustainability initiatives followed at the textile chemicals unit of India, including yours?

The textile chemicals sector has immense potential for growth, driven by the growing end-user industry. With increase in investments in the textile sector, higher consumption and growing exports, the textiles sector is poised for considerable growth. Growing awareness about the superior functionality of technical textiles will encourage higher consumption of these products. Also, the National Textiles Policy has benefited the textiles sector. Textile chemicals have a symbiotic relationship with the textiles industry. Hence, growth in the textiles market coupled with growing textile trade is expected to positively influence the textile chemicals market in India. For production of the final product, textiles have to go through numerous chemicals and water-intensive processes. In addition, more than a hundred chemicals are used during textile processing and manufacturing, which are broadly classified into colourants and auxiliaries. Healthy growth in the textiles market is expected to positively influence the textile chemicals market, as these chemicals are derived products and essential for the manufacturing and processing of textiles. The renewed thrust on exports to western countries is expected to positively drive the market for textile chemicals. In addition, increasing investments by the industry players on eco-friendly chemicals and nanotechnology will also contribute to the market growth. But, global slowdown has an impact on the textile chemicals industry, as exports contribute substantially to the segment. Any further slowdown in global growth impacting the end-user industry growth will have an adverse impact on the overall growth of this sector. Textile chemicals are hazardous to the environment. As a result, manufacturers of textile chemicals are investing heavily in R&D and are opting for green solutions in order to produce eco-friendly chemicals. In my industry, I am widening the use of bio-auxiliaries and other environment-friendly materials to reduce pollution. Also, I have invested heavily on pollution control equipments to meet the norms.

How can the textile chemicals industry be made more sustainable?

The need for high performance textile chemicals has been to a great extent crystallised. There is also a noticeable trend in the world market with regard to colour solutions’ approach to counter commoditisation with the advent of technological innovations. Innovations on plant-based colourants are at advanced stages too and can become a potential game-changer. Adopting various policies under the Make in India initiative can help in addressing the challenges such as availability of feedstock, value chain presence, good logistics and sound infrastructure coupled with ease of doing business, access to advanced technology, R&D, etc and result in significant increases in operating levels and capacity additions.
Published on: 12/02/2016

DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of Fibre2Fashion.com.