Job Openings at Grasim Industries Limited for Asst. Manager Business Development - Fibre2Fashion
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Job in Grasim Industries Limited for Asst. Manager-Business Development

Asst. Manager-Business Development
Posted On :08-Oct-2015   

Grasim Industries Limited
  Job Location : Bangalore (India)
  Experience : 3-7 Years
Salary : 600000-800000 INR P. A

Job Description

Establish contacts with Brands, Retail and buying houses and set excellent standards of serviceability for the entire textile value Chain in markets of South India.
Execute the strategic initiatives as directed by senior team for business development. Generate Volumes for Birla Cellulose through Brands and Retail.
Developing new contacts and further strengthening the contacts that already exist.
Executing sales for generating incremental volumes over a large existent base by working with pre-selected group of Partners.
Interacting and understanding the different stages up the value chain other than our existing line of business, as it supports international Brands, exports & buying houses and Wholesale trade in Southern India , the drivers and trend setters for the textile business.
To increase market share, applications which adds value in apparel, Home Textiles and technical textiles need to be introduced to international Brands, exports & buying houses, wherein BC products are the key ingredient, in the South Indian region.
This shall facilitate to increase the overall share of viscose in the fibre basket of the region.
Awareness level of competing fibres, mainly cotton and polyester is much higher with consumers thus it becomes imperative for BC to engage with Brands and market leaders in retail to create more awareness for BC products and deliver value.

Key Skill

  • Marketing, Sales, Sales & Marketing, Business Development, Brand Management, Branding.

Eligibility Criteria

  • BE (Textiles) or MBA with 3-7 yrs of experience from Buying houses or dealing with Brands from Fabric back ground.


  • Salary : 600000-800000 INR ( Per Annum )
  • Category : Marketing & Sales
  • Subcategory : Business Development Manager
  • Gender Prefrence : Any
  • Position : 1
  • Role - (Not Provided) -

Company Profile

Grasim Industries Limited

Grasim Industries Limited, a flagship company of the Aditya Birla Group, ranks amongst India's largest private sector companies, with a consolidated net revenue of Rs.293 billion and consolidated net profit of Rs.21 billion (FY 2014).

Grasim started as a textile manufacturer in 1948. Today its core businesses are Viscose Staple Fibre (VSF) and Cement, contributing over 90 per cent of its revenues and operating profits. It is also present in Chemicals which is essentially a backward integration of VSF.

The Aditya Birla Group is the world’s leading producer of VSF, commanding a 16 per cent global market share. Grasim, with an aggregate capacity of 498 ktpa has a global market share of 8 per cent. It is also the largest player in India in Chlor Alkali with Caustic capacity of 452K TPA (which is used in the production of VSF) in India.

Grasim is India's pioneer in Viscose Staple Fibre (VSF), a man-made, biodegradable fibre with characteristics akin to cotton. As an extremely versatile and easily blendable fibre, VSF is widely used in apparels, home textiles, dress material, knitted wear and non-woven applications.

Grasim's VSF plants are located at Nagda in Madhya Pradesh, Kharach and Vilayat in Gujarat and Harihar in Karnataka, with an aggregate capacity of 498,000 tpa.

With the capability to offer the entire range of cellulosic fibre under the umbrella brand of “Birla Cellulose”, Grasim has positioned itself as a dependable supplier of cellulosic fibres for “Feel, Comfort and Fashion” across global markets. To penetrate into niche market segments and to grow further, the division has ventured into the production of high performance viscose fibres aptly named Viscose Plus, High Wet Modulus Fibres (Modal) and new generation Solvent Spun Fibres and Birla Excel.

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