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Job in Nalli Silks Arcade for Brand Manager

Brand Manager
Posted On :10-Apr-2018

Nalli Silks Arcade

Job Location : Banglore (India)

Experience : 3-8 Years

Salary : Undisclosed

Job Description

Deep understanding of ATL, BTL and Digital channels.
Good at Leadership Interactions; will interact and align directly with MD.
Sari enthusiast.
Strong flair for marketing and consumer instincts.
Sound business acumen, business analytics and financial understanding
Responsibilities: Brand Management
Develop the annual marketing budget and calendar (plan), by directly consulting MD and Regional Heads
Manage brand delivery and consistency across all communication channels and platforms; Nurture the relationship with local external creative and media agencies, and in collaboration with MD develop innovative and efficient mass media plans driving Device, Channels and other non-conventional mediums.
Liaison with all stakeholders (creative agencies, production houses, fashion photographers, model coordinators, stylists, merchandisers, etc.) to ensure campaigns are executed on time and on budget.
Create briefs for agencies, Project manage 360' campaigns, compare and negotiate vendor costs
Execute all ATL and BTL activities for brand, both online and offline
Oversee all aspects of creative collaterals & complete QC of any AW's sent for printing or processing
Manage marketing budget and optimize use across marketing communication mix

Key Skill

Media Marketing,Advertising,Brand Coordinator,Brand Management,Brand Marketing,Branding

Eligibility Criteria

Any Grduate

Informations:

Salary : Undisclosed
Category : Marketing & Sales
Subcategory : Brand Development Manager
Gender Prefrence : Any
Position : 1
Role Brand Manager

Company Profile

Nalli Silks Arcade

Nalli, synonymous with Silk, was established in the year 1928 and has been a leader in the textile and retail business for over 80 years. Nalli's success story has a fairy tale ring to it. Started as a small retail store for silk Sarees in Chennai..

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