Job Description
Drive the Digital marketing activities of Fibre2fashion.com across all online media. The person would be responsible for developing & executing online marketing campaigns / initiatives with the goal of increasing brand awareness, engagement and revenue. A data-driven marketer who is passionate about delivering business performance through online marketing. We want to use innovative digital strategies and not just ad-spend to acquire users. Key Responsibilities: • Spearheading the entire Digital Marketing activities of Fibre2fashion.com • Goal - Drive traffic to the website of potential customers looking for services, with the metric being number of requests submitted and not visits • Define online advertising strategy and creation of multichannel advertising campaigns - Google SEM, Facebook (paid ads, engagement on groups) across our service offerings • Create, manage, optimize ad spend across these in a data driven approach • Conversion funnel optimization based on changes in adwords, targeting, bidding, choice of landing page etc • Strategizing, Planning & Executing activities for all SEO / SEM / SMO / SMM / ORM / Apps marketing • Responsible for Optimizing web traffic and performance metrics like CTR, engagement, lead generation, conversion, site ranking and open rates / opt-outs. • Email marketing strategies to drive higher returns • Developing highly effective & creative demand generation initiatives • Constantly innovate on channels and advertising to build a competitive differentiation around Fibre2fashion.
Key Skill
Eligibility Criteria
Informations:
Company Profile
Fibre2fashion Private Limited
Still looking for your dream job ?
