Job Description
To lead and support all consumer brand communication initiatives across media such as print, outdoor, retail and onlineTo lead/ support the conceptualization, organization and execution of brand IPs & eventsTo understand the business environment, track and monitor the competition on an ongoing basis.To prepare presentations on all/ any of the above as required for internal and external audiences.To lead development and execution of all trade marketing related collateralEngaging trade partners to become preferred partners/vendors within the category.Drafting the marketing/communication brief basis the communications plan for the agency or the internal communication teamUnderstand the requirements of the requests made and conceptualize effective communicationsLiaison with external & internal teams/agencies for production of communication materialsAssess the quantitative impact of marketing campaigns and use that data to provide relevant feedback to the communications team/agencyLead collaboration across brand, retention, content& communications teamProduce creatives (Videos, stills, captions, GIFs)Provide communication support to sales teamDevelop new packaging designHandling retail brand communicationIndependently handle trade events
Key Skill
Eligibility Criteria
Informations:
Company Profile
Siyaram Silk Mills Limited
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