Job Description
Undertake market research, market intelligence, and competitor analysis to identify buyers who could be targeted with selected product of the firmTargeting of the buyers which are positioned for the products offered and match product and buyers by obtaining names, current sourcing etc, technical and quality manuals, compliance and audit requirements, order quantities, payment Develop performance indicators for exportsIdentify a select no. of products to develop for sampling for the buyer(s) targetedDevelop and groom the buyer relationship and confidence through regular sampling follow up and feedback and meetingsResearch and Identify sources of raw materials and accessories suppliersDevelop the sales and meetings and communication formatProvide selected companies with marketing tools and techniques to penetrate international markets, understand market access regulations and use statistical tools and information sites (e.g. EU HelpDesk, ITC MacMAP)Provide formal training on the retail buying process and market structures, brand appeals, buyer sentiment, trends etc.Undertake buyer simulation meetings; establish costing sheets with alternatives components. develop range planning skills, sampling techniques, buyer correspondence, and train in trade fair attendance etcDevelop a mechanism for ensuring externalities which risk success are brought to attention of relevant authorities.Analyze the market orientation with special emphasis on export market orientation of the respective companies. In particular & current market strategies of each company vis a vis international marketing practicesDefine type and source of market information which strengthens the marketing capability of each company Identify and recommend “quick win”product to be marketed in each company to establish linksProvide list of trade fairs and exhibitions and assess suitability for attendanceAttract buyers and promote Ethiopian manufacturingDevelop an export promotion plan
Key Skill
Eligibility Criteria
Informations:
Company Profile
Ethiopian Textile Industry Development Institute
Still looking for your dream job ?
