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Job in Gini & Jony for Senior Manager (Digital Marketing)

Senior Manager (Digital Marketing)
Posted On :28-Jun-2016   

 
Gini & Jony
  Job Location : Mumbai (India)
  Experience : 5-10 Years
Salary : 1000000-1200000 INR P. A

Job Description

Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies
Provide thought leadership and perspective for adoption where appropriate
Devising strategies to drive online traffic to the company website
Tracking conversion rates and making improvements to the website
Developing and managing digital marketing campaigns
Utilizing a range of techniques including paid search, SEO and PPC.
Overseeing the social media strategy for the company
Managing online brand and product campaigns to raise brand awareness
Managing the redesign of the company website
Improving the usability, design, content and conversion of the company website
Responsibility for planning and budgetary control of all digital marketing
Evaluating customer research, market conditions and competitor data
Review new technologies and keep the company at the forefront of developments in digital marketing.
To monitor competitor activity
To support the marketing manager, and other colleagues


Key Skill

  • Digital Marketing,Planning,Marketing

Eligibility Criteria

  • Graduate or Post graduate with relevant experience of 5 to 10 years
    Candidate should have experience managing, SEO and Affiliate programmes, ecommerce, SEO, PPC, Email marketing, and social media
    Candidate should have strong understanding of current online marketing concepts, strategy and best practice
    Candidate should have experience in previous experience in a similar digital marketing role

Informations:

  • Salary : 1000000-1200000 INR ( Per Annum )
  • Category : Marketing & Sales
  • Subcategory : Online/Digital Marketing Manager
  • Gender Prefrence : Any
  • Position : 1
  • Role Digital Marketing Manager

Company Profile

Gini & Jony

Gini & Jony has been making quality kids clothes for over 30 years now. This is a company that exists for children. Trendy, assorted and popular, our clothing can be seen on little brand ambassadors everywhere: laughing in the park, curiously wide-eyed on the streets, and often sweetly lost in their own worlds. Children are pure - it's a belief we've hugged tightly, the way they do their stuffed teddy bears. Today we offer a complete range of unisex kids wear (0-16), through more than 250 stores around the country.
Gini & Jony also houses GJ Jeans, GJ Baby and Palm Tree, making it a go-to place for kids-wear of all ages.


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+91-99099 91595