Amazon India most visited e-commerce site in October

30 Nov '15
2 min read

E-commerce major Amazon India drew the maximum visitors on its web and mobile sites during the festive period in October at over 20 crore visitors, according to an agency report quoting Internet analytics firm comScore.

Amazon India's rival Flipkart came a distance second with 16.4 crore visitors to its web and mobile sites combined, while Snapdeal brought up the rear with 10.9 crore visitors in October.

An annual comparison shows that Amazon has also seen the most rapid growth in one year between November 2014 to October 2015.

According to recent data, Amazon India notched up a high growth from 8.5 crore visitors last year to over 20 crore this year.

Flipkart, which was leader last year with 14 crore visitors in October 2014, stood at about 16.3 crore visitors in October 2015, the data shows.

Snapdeal saw a marginal growth from about 9 crore visitors, to about 11 crore visitors in the one year period.

Even as more than 70 per cent of Amazon's sales reportedly take place through the mobile application, the company saw more than 30 million unique monthly visitors on the desktop site in October.

This is higher than other comparable e-commerce players, including Flipkart which saw 26.9 million unique desktop visitors, comScore numbers revealed.

The data corroborates Amazon's sales numbers that show its India business has quadrupled in the last year.

The number of sellers on the platform have also grown by over 250 per cent, the company had reported last month.

Amazon India, which now has over 21 fulfillment centres in the country, has tripled its capacity in the last year alone with a cumulative storage capacity of five million cubic feet. (SH)

Fibre2Fashion News Desk – India

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