Home / Knowledge / News / Apparel/Garments / Avery Dennison's new tag fastener degrades in soil

Avery Dennison's new tag fastener degrades in soil

19
Sep '20
Pic: Avery Dennison Fastener Solution
Pic: Avery Dennison Fastener Solution
Avery Dennison Corporation Fastener Solutions has unveiled a tag fastener for the apparel industry that completely degrades in one year of exposure to soil microbes, without leaving behind microplastics or harmful substances. The new bio-PP fastener is made of a proprietary blend of polypropylene material. A regular fastener takes 20-30 years to breakdown.

“Plastic fasteners, which attach price tags and other product information to garments are on 90 per cent of the approximately 80 billion garments manufactured each year and that adds up to a whole lot of plastic — the equivalent of the same amount of plastic found in 761,581,156 single-serve 0.5 litre PET water bottles,” said Dan Riendeau, senior marketing manager, Global Packaging and Retail, Avery Dennison Fastener Solutions. “Brand owners and retailers are increasingly seeking ways to reduce their environmental footprint and this product innovation helps to do that. As a materials science innovator, we’re excited to grow this product line and offer our customers more options and a solution that is not dependent on consumer recycling behaviours,” he added.

The new bio-PP Fastener is made out of a proprietary blend of polypropylene material specifically designed to biodegrade in less than a year once it is on soil, without leaving behind microplastic or other harmful substances. A regular polypropylene fastener can take anywhere from 20-30 years to breakdown and depending on environmental conditions, an everyday plastic bag can take 10-20 years to decompose while also leaving behind adverse microplastics.

The product and its environmental performance have been verified by Impact Solutions, an independent plastic expert with over 100 years of combined experience in plastics, failure analysis, and product development. The launch of the Ecotach bio-PP Fastener follows the April launch of the Ecotach line of recycled fasteners from Avery Dennison.

“With these new technologies, we’re able to help brands advance circularity initiatives to keep plastic products in use or offer them a sustainable solution that removes single use plastic altogether,” said Riendeau.

Among Avery Dennison’s 2025 Sustainability Goals is a commitment calling for 70 per cent of the products Avery Dennison sells to conform to, or enable end products to conform to, the company’s sustainability principles.

Fibre2Fashion News Desk (SV)


Must ReadView All

Pic: Shutterstock

Textiles | On 27th Oct 2020

Scottish businesses to gain from UK-Japan trade agreement

Scottish businesses, including textile firms, are set to benefit from ...

Pic: SA Company

Apparel/Garments | On 27th Oct 2020

TZP Group makes strategic investment in SA Company

TZP Group, through TZP Capital Partners III, a private equity firm...

Pic: Shutterstock

E-commerce | On 27th Oct 2020

Online shopping scams rise 37% during 2020 1st half in UK

Incidences of online shopping and auction fraud in the UK rose by 37...

Interviews View All

Vasanth Kumar, Max Fashion India

Vasanth Kumar
Max Fashion India

‘Traditional high-street retailers are now willing to offer franchisees to ...

Top executives, Textile industry

Top executives
Textile industry

The foremost issue is bridging the skill gap

Angelina Francesca Cheang, MY ANJE

Angelina Francesca Cheang
MY ANJE

'Consumers in the age-group 21 to 38 are driving the activewear trend'

Neeraj Sharma,

Neeraj Sharma

Headquartered in Surat, Gujarat, Orange O supplies digital textile...

Mirella Sardini,

Mirella Sardini

A leading manufacturer of automated machinery and equipment for the...

Zafer Demirel,

Zafer Demirel

Turkey's Canlar Mechatronics is a leading designer and manufacturer of...

Luis Quijano, Liberty University

Luis Quijano
Liberty University

Focusing on bold patterns and colour palettes, Luis Quijano, a student at...

Andreas Lukas, Andritz Nonwoven

Andreas Lukas
Andritz Nonwoven

With forces in engineering and process development, Andritz Nonwoven...

Urs Stalder, Sanitized AG

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Igor Chapurin, Chapurin

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Sanjukta Dutta, Sanjukta's Studio

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Adriano Goldschmied, AG Jeans

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


October 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search