Home / Knowledge / News / Apparel/Garments / Cambodia's Groupin gets $5 mn for expansion plans

Cambodia's Groupin gets $5 mn for expansion plans

26
Mar '19
Cambodia
Cambodia-based private equity firm Belt Road Capital Management (BRCM) has invested $5 million in Groupin, which has stakes in Little Fashion, a leading e-commerce player in the country, and Mediaload, a digital media firm that also operates in Myanmar. The funds will fuel the company’s expansion in the local and regional markets, said Groupin CEO Vichet In.

Despite Groupin start-ups being profitable, it needed this funding to lay early foundation for its transformation into a regional internet company, said In.

The company will invest in mobile technology, logistics chain, product vertical expansion, and customer support to turn L192, an e-commerce platform operated by Little Fashion, into the region’s most customer-centric marketplace platform, a Cambodian newspaper report quoted him as saying.

Mediaload needs to evolve into a content aggregator app, said In.

Little Fashion primarily operates in the low-cost online fashion industry, taking advantage of rising internet penetration, increasingly active online customers and a growing middle-income population in Cambodia, said Alex Odom, chief investment officer at BRCM.

Little Fashion was launched as an informal Facebook retailer in late 2010 and has grown to become a leading e-commerce player in Cambodia with a focus on omni-channel customer experience.

The company sells clothes, accessories, and lifestyle products via its online platform, social media pages and retail stores. (DS)

Fibre2Fashion News Desk – India


Must ReadView All

Pic: Shutterstock

Textiles | On 3rd Aug 2021

Pingnan County in China investing ¥26 bn in textile industry cluster

Pingnan County in the Guangxi region of China is building a textile...

Pic: Shutterstock

Apparel/Garments | On 3rd Aug 2021

84% industrial units in Bangladesh reopen; union leaders concerned

Around 84 per cent of Bangladesh's textile and readymade garment...

Pic: Shutterstock

Apparel/Garments | On 3rd Aug 2021

Prime Content| Vietnam textile & garment exports at $17.953 bn in Jan-June '21

Vietnam earned $17.953 billion from textile and garment exports in...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

The pandemic has reinstated need for organised retail spaces in Tier II...

Textile Industry, Head honchos

Textile Industry
Head honchos

Good tidings expected for textile industry

Textile Industry, Head honchos

Textile Industry
Head honchos

Biggest learning was adaptability

Bharat Ahuja,

Bharat Ahuja

A mono store brand, <b>Bharat Ahuja's</b> Desire Design Studio has emerged ...

Ujjval Saraf,

Ujjval Saraf

Founded by Jimmy Lai, Giordano International Ltd, a Hong Kong based...

Raiyan Islam,

Raiyan Islam

Founded in 1981 by Sayeeful Islam, Concorde Garments Group is a market...

Robert Brookins, Alexium International

Robert Brookins
Alexium International

Alexium International is a specialty chemical development company...

Keith McMillen, Bebop Sensors

Keith McMillen
Bebop Sensors

Bebop Sensors' smart fabrics allows for a new level of interaction between ...

Karan Bose, Hula Global

Karan Bose
Hula Global

Hula Global, a leading isolation gown manufacturer in India, has been...

Vidur Adlakha & Riccardo Bennidini, La Fuori

Vidur Adlakha & Riccardo Bennidini
La Fuori

With an active presence in US, Italy and India, clothing brand La Fuori...

Archana Jaju, Label Archana Jaju

Archana Jaju
Label Archana Jaju

<b>Archana Jaju</b>’s Hyderabad-based eponymous label works with artisans...

Shalini Sharma & Shweta Pundir Sharma, Six Yard Story

Shalini Sharma & Shweta Pundir Sharma
Six Yard Story

Six Yard Story is a premium artisanal brand with a focus to bring handloom ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


July 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search