>>
Rewind 2021 and prospects for 2022 Rewind 2021 and prospects for 2022
Home / Knowledge / News / Apparel/Garments / Consumers opting for apparel subscription services: Report
Consumers opting for apparel subscription services: Report
02
Aug '17
Apparel consumers are subscribing to a new way of shopping and apparel subscription services like Stitch Fix, Trunk Club and Amazon’s Prime Wardrobe are examples of the new shopping channel in the evolving $217.6 billion US apparel market, says a recent report. Subscription services are an up-and-coming opportunity, particularly in the fashion industry.

The apparel market’s evolution is evidenced by the fact that both Amazon and the apparel subscription service, Stitch Fix, were among the top 10 retailers last year in terms of online apparel wallet share, according to the NPD Group’s online receipt mining service, Checkout TrackingSM E-commerce.

In a recent survey, consumers told NPD about their interactions with and awareness of subscription box services. While only 15 per cent of consumers have ordered subscription boxes, another 14 per cent have not yet ordered them but plan to, and 35 per cent do not even know what these services are.

The subscription method of shopping for apparel is still in its infancy, but its consumer reach is expanding. Stitch Fix, Trunk Club, and Le Tote subscription membership grew to nearly 5 per cent of online shoppers, and their average annual spend per purchase increased 5 per cent to $170, according to NPD’s Checkout Tracking E-commerce information. The Stitch Fix subscriber gave one-third of their online apparel wallet to Stitch Fix. Trunk Club subscribers gave 40 per cent of their online apparel wallet to Trunk Club.

“We have entered a new world of retail where the traditional leaders are faced with unconventional channel competition, and subscription services are the newest player,” said Marshal Cohen, chief industry analyst, The NPD Group, Inc. “Consumers are more critical about the purchases they make today and no longer purchase just for the sake of purchasing. The personalised approach of subscription services complements the shift toward more prioritised spending.”

“There is a great deal of room to grow within the subscription model, and the competitive field will continue to expand as online retailers develop subscription services and options for auto-replenishment of fashion basics,” added Cohen. “This kind of innovation, delivering personalisation and convenience, will continue to change the face of retail for fashion.” (KD)

Fibre2Fashion News Desk – India


Must ReadView All

Pic: Shutterstock

Textiles | On 29th Jan 2022

EU refers China to WTO following trade restrictions on Lithuania

The EU recently filed a case at the World Trade Organisation against...

Pic: Shutterstock

Apparel/Garments | On 29th Jan 2022

Philippines misses Jan 1 RCEP deadline; to conduct public hearing

The Philippines missed the January 1 effectivity of the Regional...

Pic: Shutterstock

Textiles | On 29th Jan 2022

ILO, BGMEA join hands to continue safety momentum in RMG sector

The International Labour Organisation (ILO) and the Bangladesh...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Global supply chain collapsed during the pandemic

Textile Industry, Head honchos

Textile Industry
Head honchos

Luxury is not just about high prices but ability to create desire

Textile Industry, Head honchos

Textile Industry
Head honchos

Biggest learning was adaptability

Mumin Can Eker,

Mumin Can Eker

Maseksport Inc is a readymade garment exporter. Founded in Izmir in 1989,...

Amelia Adey,

Amelia Adey

The KOOKAI Australia and New Zealand story began in 1992 when Parisian...

Atul Ganatra,

Atul Ganatra

<div>Engaged in providing a wide range of services to the entire cotton...

Christopher Astley, INDA

Christopher Astley
INDA

<font face="Arial, sans-serif"><span style="font-size: 16px;">INDA,...

Shaan Sethi, Jaanuu

Shaan Sethi
Jaanuu

Jaanuu, a vertically integrated e-commerce company, has reimagined the...

Ian Russell, Pireta

Ian Russell
Pireta

UK-based Pireta has developed a unique free-form process to add durable,...

Gauri Verma, Label - The Jodi Life

Gauri Verma
Label - The Jodi Life

THE JODI LIFE is an Indian fashion label that creates ready-to-wear for...

Shalini Sharma & Shweta Pundir Sharma, Six Yard Story

Shalini Sharma & Shweta Pundir Sharma
Six Yard Story

Six Yard Story is a premium artisanal brand with a focus to bring handloom ...

Megha Kumari & Jigar Mali, Label Megha & Jigar

Megha Kumari & Jigar Mali
Label Megha & Jigar

New Delhi based label Megha &amp; Jigar blends India's unique handcrafts...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments

ESTEEMED CLIENTS

Etam Group Strategy Hong Kong Limited
The Top Form Brassiere Manufacturing Company Limited
Gokaldas Exports Limited
Esprit Europe Services GmbH
Amazon China
KAS Direct Sourcing
C;&A Sourcing International Ltd
MAS Active / MAS Kreeda / MAS Bodyline
Huntsman (Singapore) Pte Ltd
Maceton Limited
TESCO INTERNATIONAL SOURCING LIMITED
Varner AS Retail
NITI Aayog
Lifestyle
IDH – The Sustainable Trade Initiative
Landmark Group
Alix Partners
Abit
Puma
The LYCRA Company Singapore  Pte. Ltd
Lenzing Aktiengesellschaft
Sportswear Company Spa
LC Waikiki
Cat Tuong Real Estate Group Joint Stock Company
Aramark Uniform ;& Career Apparel, LLC
Rosset ;& Cia Limited
Seasalt Limited
Grasim Industries Limited
Benetton Group
Calvin Klein
Deckers Outdoor (Guangzhou) Consultant Co., LTD.
THE BOMBAY DYEING ;& MFG.CO. LTD
Brandix Lanka Limited
Asos
Midas Clothing Limited
Sportmaster Ltd.
Desigual - ABASIC, S.A.
IKEA of Sweden AB
KIABI
Gloria Jeans
G-Star Raw C.V.
BIANCA
Permoda(Koaj/Armi/Pronto/Bkul)
Decathlon
Helly Hansen Far East Ltd
Bluestem Global Sourcing Limited
Lacoste (Wanchai)
Sateri (Jiujiang) Fiber Co.,Ltd
Hirdaramani International Export Private Limited
Under Armour Global Sourcing Ltd
Chico’ FAS
Page Industries Limited (Bangalore)
Gap International Sourcing Limited
BIMBA ;& LOLA SL
Alison Hayes Romania
OVS Hong Kong Sourcing Ltd.
Phong Phu international JSC (PPJ)
Eastman Chemical Company
Guess Europe Sagl,
Hela Clothing Pvt Ltd
Chori Company Limited
Truetzschler India Private Limited
Rayonese Textile Inc., Division de Culp Inc.
Babyshop
Groz-Beckert East Asia LLP
John Varvatos
HYOSUNG CORPORATION INDIA PRIVATE LIMITED
Lululemon Athletica Inc
International Textile Manufacturers Federation
Tommy Hilfiger
Arvind Limited
Reiter India Private Limited
PVH Corporation
Walmart
Green Fibre
SHAHI Exports Pvt Ltd
Sainsbury's Argos Asia Limited
J ;& P Coats
Vardhman Textile Ltd
Target Corporation (MN)
BIRLA CENTURY A DIVISION OF CENTURY TEXTILES AND INDUSTRIES
Recron Polyester from Reliance Industries Limited
Boardriders Asia Sourcing Limited
Restoque S.A.
Tchibo GmbH
Splash
Lisa S.P.A.
Tory Burch Hong Kong Ltd
Vianney Textil Hogar S.A. De C.V.
T.T. Limited

January 2022

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search