Coor's new 3-in-1 jacket using coffee yarn tech

26 Oct '20

2 min read

Pic: PR Newswire

Coor, the latest brand from Taiwan-based veteran outerwear and skiwear manufacturers, Nelson Au and Elaine Chen, has unveiled Kickstarter campaign for its 3-in-1 outdoor jacket produced from Singtex coffee yarn technology. The jacked, designed to be everlasting, combines leading performance technology with bio-based fabrics and multifunctional 3-in-1 design.

Au and Chen have over 40 years of experience creating jackets for high-end brands. With a commitment to fashion for good and a vast network of partnerships, Coor incorporates innovative performance technologies and eco-friendly materials while cutting out the middleman.

"Fast fashion and garment waste are significant contributors to the climate crisis. As industry veterans, we asked ourselves what we could produce to make a real difference — and Coor was born. We believe we have created a real product of sustainability at an accessible price," said Chen, founder and CEO of Coor.

Coor is built from zero-waste fabrics produced using coffee grounds and plastic water bottles for a sustainable planet. Together with sustainable textiles partner Singtex, Coor upcycles a morning cup of coffee into fabrics, insulation and protective membranes engineered for performance and comfort.

The high-tech outer jacket offers enhanced breathability, insulation and odour-control. It is water-resistant, wind-proof and anti-UV — making it a versatile jacket for extreme sports, traveling and urban life. Meanwhile, the inner jacket made from Stormfleece provides a lightweight single-layer woven fleece that offers exceptional wind-resistance and efficient heat retention.

Coor's slick midnight shade, textured hood, and bright shoulder accents have been designed to offer timeless style for the city and the slopes. Beyond its sleek design, the jacket is fully customisable with smart safety gadgets to meet an outdoor enthusiast's every need. Coor features a detachable hydration pouch to ensure wearers can stay hydrated at all times and in all terrains, while also reducing plastic bottle use.

The jacket also incorporates best-in-class safety technology including a built-in whistle, Recco rescue technology and an antibacterial face mask made from silver yarn. The easily accessible phone tether eliminates the risk of dropping devices from a ski lift — plus, the 13 ergonomic compartments offer plenty of room for storage on the go.

Fibre2Fashion News Desk (SV)