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Goat to offer apparel & accessories from luxury brands

Oct '19
Pic: PR Newswire
Pic: PR Newswire
Goat, the global platform for style, has announced its category expansion beyond sneakers. It has added apparel and accessories from the world’s emerging, contemporary, and luxury brands to its platform in its drive to provide the greatest style offering in the world. Goat is leading technology platform for sneakers, which is headquartered in the US.

In addition to its current resale model, the platform is now working directly with retailers and boutiques around the world to procure supply at retail price. The brands offered include contemporary labels such as Acne Studios and Maison Margiela, streetwear labels Off-White and Stussy, as well as luxury labels Gucci and Saint Laurent, among others. GOAT has added over 50 new brands to its product catalogue with additional coming before the end of the year, according to a press release by the company.

“Goat has always served a community of individuals aspiring to be the greatest. When we first launched Goat, we focused only on sneakers to ensure we provided the best experience for our customers. Paramount to that was our authentication, product depth and discovery journey. Without these pillars, we would not be able to offer the experience we believe is necessary for someone to find a style that embraces their uniqueness and self-expression,” Eddy Lu, co-founder and CEO of Goat said.

“We’re only in the infant stages of apparel on Goat. We’re starting with the primary market, but we have plans for resale expansion. We believe in this immense opportunity and are optimally positioned to work with the best brands to tell their stories from the past, present and future,” Daishin Sugano, co-founder and chief product officer of Goat said.

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