Jabong had a hugely successful Big Brand Sale with the highest ever net revenue this year on weekdays and increase in average order value by 10 per cent. Jabong has also witnessed an increase of 40 per cent in app installations while new customer base has been growing. The increase in new customers was propelled by the launch of the company’s new festive campaign, said the online retailer in an official statement.
“Jabong has witnessed a strong turnaround. I am delighted that revenue growth is back on track, margins are getting better and the customer experience has significantly improved. Synergies with Myntra as well as cross learning between the companies have helped accelerate customer acquisition and better customer experience,” said Ananth Narayanan, CEO, Jabong.
Over 1300 marketplace sellers online also returned to Jabong in October. Two marquee brands of Myntra, ‘All About You’ by Deepika Padukone and ‘Roadster’ were also launched on the platform. Other new brands on the platform include Lee cooper Apparel, Blackberry’s, Indian Terrain, Biba Kids, Jealous 21, Indigo Nation, John miller, Scullers, Urban Yoga and Rig. (KD)
Fibre2Fashion News Desk – India
| On 24th May 2022
The exports of textiles and apparel from the United States were up by ...
| On 24th May 2022
As the German economy is at the risk of shrinking by 2 per cent this...
China will adopt a slew of strong and targeted measures to stabilise...
Ensured payment of fee was least concern for students
Trainers faced immense challenges as most were not tech-savvy
Quality & affordability to affect market acceptability of new fibres
Adaptive Control automates, controls and monitors machines, systems and...
Established in 1963, the Clothing Manufacturers Association of India, or...
Abdullah Mohammad Saad Hossain
Saad Group is a leading vertically integrated textile group in Bangladesh. ...
Mogul is a global player ranked among the top 40 nonwoven producers in the ...
Dieffenbacher India Pvt Ltd
Germany-based Dieffenbacher Group is a producer of high-quality composites ...
Arevo, based in Silicon Valley in California, develops technology to...
DR. M.M Kariappa
Vogue Institute of Art and design
<div>Dr. MM Kariappa started Vogue Institute of Art & Design in the...
Label - T*MITROVSKA
T*MITROVSKA is a highly conceptual London-based brand playing with...
Label - Avalone
<div>Tokyo-based fashion brand Avalone, founded by Susumu Miura in 2013...
Letter to Editor
Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.
Subscribe today and get the latest information on Textiles, Fashion, Apparel.