Home / Knowledge / News / Apparel/Garments / Uniqlo targets global sales of ¥160bn in next fiscal

Uniqlo targets global sales of ¥160bn in next fiscal

02
Dec '11
Uniqlo announces results for the second half of fiscal 2011.

Mr Tadashi Yanai, Chairman, President and CEO comments :
True to target, we generated a turnaround in sales and profit in the second half of fiscal 2011 from March through August, as sales of our Silky Dry and Sarafine functional innerwear ranges doubled year on year, leading to a rebound in sales at UNIQLO Japan. In my opinion, this was a direct result of our drive to strengthen the appeal of UNIQLO products and to enhance coordination across our unique, vertically integrated business model - spanning the entire clothes-making process from design and planning, production to marketing and retail sale.

Targeting UNIQLO International Sales of ¥160.0bln in Fiscal 2012
Our focus for future UNIQLO growth is shifting outside of Japan. I am convinced that the opening of our New York Fifth Avenue global flagship store in October 2011 will prove a giant leap forward in our quest to earn worldwide recognition for UNIQLO as a leading Japanese brand. I have the same feeling of excitement now as I did back in 1998 when the opening of our first city store in Tokyo's trendy Harajuku district propelled UNIQLO from a network of roadside discount stores to a quality, urban fashion brand.

Now, each time we enter a new national market, I not only sense an appreciation for UNIQLO's quality products, but also a high regard for the UNIQLO brand itself. There are even times when I feel the UNIQLO brand is evaluated more highly in overseas markets than in Japan where the legacy of our humble beginnings still lingers.

Today, our international UNIQLO operation is gaining momentum, backed by a strong presence in fast-growing Asian nations led by China, Hong, Kong, South Korea and Taiwan. We are preparing the infrastructure for mass new store openings in these nations as well as the capacity to source and train local personnel to dispatch across a global network. Within a few years, I want us to be able to consistently open between 200 and 300 new stores overseas each year, and I am looking for UNIQLO International to overtake UNIQLO Japan in terms of sales in fiscal 2015.

UNIQLO Clothes as "The Elements of Style"
We may be shifting our focus for future UNIQLO growth overseas, but we do not intend to disregard the Japanese home market. Indeed, to be successful, we must become the overwhelming number one brand in Japan too. To that aim, we plan to open showcase global flagship stores in Tokyo's Ginza in spring 2012 and Shinjuku in fall 2012.

I believe the opening of these impressively spacious, eye-catching global flagship stores will transform the UNIQLO brand in Japan too. Our ultimate goal is to perfect the Essence of UNIQLO - clothes as the elements of style, clothes that suit your values, clothes made for all. We seek, through clothes, to genuinely enrich peoples' lives in Japan and around.

The expansion of g.u.
Our low-priced casualwear is also poised for a new stage of impressive growth in fiscal 2012. Sales have begun to expand favourably thanks to the positive impact from TV commercials and the opening of flagship stores in Shinsaibashi and Ikebukuro East Exit. We fully expect the g.u. operation to shift up another gear with the opening of a new flagship store in Ginza in spring 2012, drawing even more attention to this label offering stylish fashion at ultimate low prices.

The Fast Retailing Group will forge ahead united in our corporate mission to change clothes, change conventional wisdom and change the world. We will continue our challenge to become a new kind of global company from Japan, enabling all people, all over the world to experience the joy of wearing truly good casual clothes.

Uniqlo


Must ReadView All

Pic: Shutterstock

Textiles | On 8th May 2021

French Development Agency to invest $83m in Ivory Coast cotton sector

Over a period of five years, the French Development Agency (AFD) will ...

Pic: Juki

Apparel/Garments | On 8th May 2021

Japanese companies collaborate to develop sewing machine business

Juki Corporation and Pegasus Sewing Machine Mfg have entered into a...

Pic: Rocky Brands

Apparel/Garments | On 8th May 2021

Rocky Brands expands Made in America capabilities

Rocky Brands has expanded the offering of its Made in America product ...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Consumer sentiment will be conservative after lockdown

Textile Industry, Head honchos

Textile Industry
Head honchos

Blockchains will be in heavy use by early adopters by 2025

Textile Industry, Head honchos

Textile Industry
Head honchos

Increased need for online fitting solutions as retailers shift to...

Alberto Gotti,

Alberto Gotti

Danitech was born from the will of a group of technicians to offer the...

Raiyan Islam,

Raiyan Islam

Founded in 1981 by Sayeeful Islam, Concorde Garments Group is a market...

Sanjay Vakharia,

Sanjay Vakharia

One of the first few Indian denim brands, Spykar, established in 1992, was ...

Giulio Cesareo, Directa Plus

Giulio Cesareo
Directa Plus

UK-based Directa Plus is one of the largest producers and suppliers...

Michael Jaenecke, Messe Frankfurt

Michael Jaenecke
Messe Frankfurt

From May 14 to 17, international exhibitors will present the entire...

Hemant Bheda, Arevo

Hemant Bheda
Arevo

Arevo, based in Silicon Valley in California, develops technology to...

Megha Kumari & Jigar Mali, Label Megha & Jigar

Megha Kumari & Jigar Mali
Label Megha & Jigar

New Delhi based label Megha & Jigar blends India's unique handcrafts...

Sailesh Singhania, Sailesh Singhania Label

Sailesh Singhania
Sailesh Singhania Label

The Sailesh Singhania label was created to promote handwoven sarees and...

Seema Gujral, Label Seema Gujral

Seema Gujral
Label Seema Gujral

<b>Seema Gujral</b>'s designs for her eponymous label revolve around...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


May 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search