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Reliance Trends opens store in Phoenix Marketcity

12
Dec '11
As a part of its retail expansion plan to strengthen its stronghold across the country, Reliance Trends, India's largest branded fashion accessory retailer, announced the launch of its 70th Store in India and the 10th Store in Bangalore. The opening of 70th store in Phoenix Marketcity, Bangalore, marks a significant milestone in the journey of Reliance Trends making it India's largest chain of large format apparel specialty store

Spread across 20,000 sq ft. the Reliance Trends' new store houses the latest and widest range with over 100 Indian and International brands. The store is strategically located amidst high-caliber atmosphere in Phoenix Market City Mall, Mahadevpura, Bangalore. The store was inaugurated by Mr. Arun Sirdeshmukh, Chief Executive, Reliance Trends.

Speaking at the launch of the store, Mr. Arun Sirdeshmukh said, "Keeping up with the ever evolving taste of the contemporary Indian consumers, the Indian retail industry is undergoing vast changes. Since inception it has been the mission of Reliance Trends to 'Democratize Fashion' and make it accessible to a larger spectrum of consumers across smaller Indian towns and cities which did not have access to this evolved retail experience.

At the same time Reliance Trends has also endeavoured to offer high quality yet affordable products by leveraging technology & sourcing capabilities thereby ensuring high quality fashionable clothes are accessible to the average Indian consumers. It is indeed a privilege to have pioneered this philosophy which has helped us to emerge the country's largest fashion destination with 70 stores across the country."

The Reliance Trends store chain began this remarkable journey in the year 2007, with its first store at Ambi Mall, Gurgaon. Today, with 70 stores in 44 cities, millions of customers shop at Reliance Trends stores annually, making it one of the most preferred shopping destinations - for self, for family or for gifting. Paying special attention to diverse taste and requirements of the highly valued new-age customers, Reliance Trends has enhanced its retail services up a notch by providing the customers an avid ambience of convenient shopping.

The uniqueness of Reliance Trends lies in an uncompromising attention to quality in all products, the high fashion quotient in its seasonal collections, the innovative Technology solutions offered in products such as "Aromatic tees" for infants, "Stain free" Shirts and "Travel Suits" for men and "Performax" sportswear products for men and women.

Reliance Trends houses 100 brands and own 16 brands across men, women and children categories to fulfill every customer need. Some of the most renowned brands in the country likeOxemberg, Indigo Nation, John Players, Twills, Scullers, Denizen, Lemax, Duke, In-excess, Raymond fabrics, EmporioAshasarees, Celebration sarees, Lilliput, Catmoss, GiniJony, Baby Joy,and many more are present at the store.

Reliance Trends


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