Home / Knowledge / News / Apparel/Garments / US apparel firm Gap opens its first store in South Africa

US apparel firm Gap opens its first store in South Africa

21
Mar '12
Continuing to execute on its global expansion strategy, Gap Inc. announced the opening of two new locations in South Africa under its strategic alliances channel.

“We are excited to bring Gap's casual American style and store experience to more customers in South Africa,” said Stefan Laban, managing director of strategic alliances for Gap Inc. “South Africa is the natural next step for expanding our presence on the continent. The country has a thriving economy and high Gap brand awareness, so we believe there is tremendous opportunity for us in the market.”

Building on its existing wholesale relationship with Stuttafords department stores, Gap and Stuttafords are opening two additional stores under its existing wholesale agreement with Stuttafords in South Africa this week. The first will open in Sandton City Mall in Johannesburg. The second will open in Cape Town's Tyger Valley Centre.

Each store will house product from the international Gap, GapKids and babyGap collections, and the assortment will be customized seasonally to best suit the needs of local customers and climate.

Gap Inc. also announced plans to open stores in three additional growing apparel markets in 2012:

Lebanon: Gap Inc. has signed a new agreement with Azadea group, one of the largest retailers in the Middle East, to open the first Gap store in Lebanon later this year. One of the main fashion centers of the region, Lebanon provides an ideal environment to introduce Gap brand. Since 2006, Gap Inc. has expanded its presence across the Middle East.

Georgia and Azerbaijan: As part of Gap Inc.'s ongoing market entry strategy for the Common Wealth of Independent States (CIS), Gap Inc. has expanded its existing agreement with retail partner, Al Hokair, to open its first Gap and Banana Republic stores in Georgia this April followed by the first Gap store in Azerbaijan this August.

With a strong demand for international brands and an emerging retail landscape, these markets offer Gap Inc. the perfect platform for its brands.

“Extending our presence in Africa, the Middle East and CIS demonstrates the effectiveness of our international formula and the continued flexibility of our franchise model, which allows us to reach new customers quickly around the world,” added Laban.

Gap Inc. is focused on growing its share of the global apparel market. Over the last six years, the company has grown its franchise store base to over 200, expanded to 34 countries throughout Asia, Europe, Latin America, the Middle East, Australia and Africa.

In fiscal year 2011, Gap Inc. opened franchise stores in 8 new countries and grew the net sales of its franchise business 45 percent. The company expects to have 400 franchise stores by fiscal year 2014.

Gap Inc


Must ReadView All

Pic: Shutterstock

Textiles | On 29th Feb 2020

Nepal's pashmina sector gets European Union boost

A new project funded by the European Union to strengthen Nepal's path ...

Pic: Shutterstock

Apparel/Garments | On 29th Feb 2020

Coronavirus outbreak hits Thai garment industry

The coronavirus outbreak has been affecting the Thai apparel industry ...

Pic: Shutterstock

Retail | On 29th Feb 2020

Indian govt clarifies on sourcing of goods from SEZs

Goods procured from units in special economic zones (SEZs) by...

Interviews View All

Dinaz Madhukar, DLF Emporio and DLF Promenade

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Top executives, Textile industry

Top executives
Textile industry

GST has levelled the playing field to an extent

Manuj Terapanthi, Texaura

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Roz Guarnori,

Roz Guarnori

FESPA Global Print Expo 2019, to be held in Munich from May 14-17, is...

Gagan Gulati,

Gagan Gulati

PG Silk Mills Private Limited had a humble start with a hand-dyeing unit....

Arup Chakraborty,

Arup Chakraborty

Mirrorsize is a US-based start-up that provides artificial intelligence...

Robert Erichsen, Statex Produktions & Vertriebs GmbH

Robert Erichsen
Statex Produktions & Vertriebs GmbH

Statex Produktions & Vertriebs Gmbh, founded in 1978 and headquartered ...

Frank Heislitz, Freudenberg

Frank Heislitz
Freudenberg

Freudenberg Performance Materials is a leading global manufacturer of...

Karl Zelik, Vanderbilt University

Karl Zelik
Vanderbilt University

A team of engineers at the Vanderbilt University has designed a smart...

Madhu Jain, Madhu Jain

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Aprajita Toor, Aprajita Toor

Aprajita Toor
Aprajita Toor

The creations by Aprajita Toor were born out of a deep desire to create...

Bani Batra,

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search