Home / Knowledge / News / Apparel/Garments / Plus-size clothing consumers lack choice in Australia

Plus-size clothing consumers lack choice in Australia

12
Apr '12
Larger size clothing is limited and expensive in Australia, despite there being a demand for plus-sizes, according to an investigation carried out by Choice, an independent organization run by consumers for consumers.

The report says that women with larger sizes lack choices and are forced to shop online or at chain stores for plus-size apparels. In comparison, slimmer girls have plenty of choices for their garments, which are available at lower prices, it adds.

The report suggests that retailers who are struggling with sales should consider increasing their range to sizes 16 and above (Australian).

Choice said there is a big market for plus-sizes and several designers and retailers are missing out on their profits by not catering to them.

The study says sizes 10 and 12 are largely stocked in shopping malls and high streets stores, but size 14 quickly vanishes from the shelves and it becomes quite difficult to spot a size 16.

Some fashion designers and clothing retailers avoid larger sizes because they want their brand to cater to a particular body shape. But, in the midst of falling retail sales, catering to larger sizes provides a good opportunity for retailers to increase their sales, the report concluded.

Fibre2fashion News Desk - India


Must ReadView All

Pic: Shutterstock

Textiles | On 8th May 2021

French Development Agency to invest $83m in Ivory Coast cotton sector

Over a period of five years, the French Development Agency (AFD) will ...

Pic: Juki

Apparel/Garments | On 8th May 2021

Japanese companies collaborate to develop sewing machine business

Juki Corporation and Pegasus Sewing Machine Mfg have entered into a...

Pic: Rocky Brands

Apparel/Garments | On 8th May 2021

Rocky Brands expands Made in America capabilities

Rocky Brands has expanded the offering of its Made in America product ...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Verticals like fast fashion won’t completely adopt personalisation on...

Textile Industry, Head honchos

Textile Industry
Head honchos

Opportunity now to reimagine processes & systems in a digital environment

Textile Industry, Head honchos

Textile Industry
Head honchos

Blockchain is not a silver bullet for each and every problem in supply...

Alberto Gotti,

Alberto Gotti

Danitech was born from the will of a group of technicians to offer the...

Raiyan Islam,

Raiyan Islam

Founded in 1981 by Sayeeful Islam, Concorde Garments Group is a market...

P V Kadole,

P V Kadole

Nine co-operative organisations from Ichalkaranji came together to form an ...

Sanjay Raut, Garware Technical Fibres Ltd

Sanjay Raut
Garware Technical Fibres Ltd

Garware Technical Fibres Ltd (formerly Garware-Wall Ropes Ltd) is a...

Jacques Prigneaux, EDANA

Jacques Prigneaux
EDANA

EDANA has been the leading global association and voice of the nonwovens...

Shlomzion Chen, Seevix

Shlomzion Chen
Seevix

Seevix Material Sciences Ltd, which develops and manufactures synthetic...

Sweta Tantia, Tahweave & Garo

Sweta Tantia
Tahweave & Garo

Designer Sweta Tantia owns Garo, a couture indutva or ethnicwear brand,...

Sweta Agarwal, A Humming Way

Sweta Agarwal
A Humming Way

A Humming Way (AHW) is inspired by the old-world regalia of Rajasthan...

Megha Kumari & Jigar Mali, Label Megha & Jigar

Megha Kumari & Jigar Mali
Label Megha & Jigar

New Delhi based label Megha & Jigar blends India's unique handcrafts...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


May 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search