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Gilt debuts Banana Republic Trina Turk capsule collection
04 Jun '12
2 min read
Gilt.com, an innovative luxury online shopping destination, is proud to be the exclusive retailer to launch the Banana Republic Trina Turk capsule collection one week before the collection debuts in Banana Republic stores.
The Banana Republic Trina Turk collection is a limited-edition capsule featuring chic summer essentials inspired by the southern California lifestyle.
“We believe this partnership with Banana Republic, which offers early access to the Trina Turk capsule collection, will be an instant success, and Gilt is the perfect place to launch,” says Jyothi Rao, General Manager, Gilt.com, Women's. “The collection brings together the sophisticated modern style of Banana Republic with Trina Turk's distinct resort aesthetic, making it a natural fit for Gilt members."
"We saw resounding success with the Gilt.com pre-sale of the Banana Republic Mad Men collection last fall,” says Catherine Sadler, Chief Marketing Officer, Banana Republic. “Our customers and the Gilt community share a love of fashion and we are excited to give them early access to this highly covetable Banana Republic Trina Turk collaboration.”
A true reflection of the sophisticated ease of summer, the Banana Republic Trina Turk Collection brings a harmonious fusion of Trina Turk's distinctive resort inspired aesthetic, translated through the Banana Republic lens of effortless modernity and noticeable quality.
The women's apparel and accessories collection features an array of summer must-haves in iconic Trina Turk prints, re-imagined in this exclusive capsule of collaborative designs.
From flirty dresses to printed swim separates and plush beach towels, items are perfect for the warm days ahead and will help women effortlessly transition from desk-side to poolside.
The Banana Republic Trina Turk collection is a limited-edition capsule featuring chic summer essentials inspired by the southern California lifestyle.
“We believe this partnership with Banana Republic, which offers early access to the Trina Turk capsule collection, will be an instant success, and Gilt is the perfect place to launch,” says Jyothi Rao, General Manager, Gilt.com, Women's. “The collection brings together the sophisticated modern style of Banana Republic with Trina Turk's distinct resort aesthetic, making it a natural fit for Gilt members."
"We saw resounding success with the Gilt.com pre-sale of the Banana Republic Mad Men collection last fall,” says Catherine Sadler, Chief Marketing Officer, Banana Republic. “Our customers and the Gilt community share a love of fashion and we are excited to give them early access to this highly covetable Banana Republic Trina Turk collaboration.”
A true reflection of the sophisticated ease of summer, the Banana Republic Trina Turk Collection brings a harmonious fusion of Trina Turk's distinctive resort inspired aesthetic, translated through the Banana Republic lens of effortless modernity and noticeable quality.
The women's apparel and accessories collection features an array of summer must-haves in iconic Trina Turk prints, re-imagined in this exclusive capsule of collaborative designs.
From flirty dresses to printed swim separates and plush beach towels, items are perfect for the warm days ahead and will help women effortlessly transition from desk-side to poolside.
Banana Republic
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