Disney launches Villains Designer apparel collection

28 Jun '12

1 min read

Disney Store revealed its exclusive Disney Villains Designer Collection, set to arrive in stores and at DisneyStore.com in early fall. Centered around a series of six limited edition Villains Designer dolls, limited to an edition of 13,000 each, the collection also includes apparel, beauty products, home items and stationery.

The Villains apparel and accessories launch exclusively at DisneyStore.com in August 2012. The entire Disney Villains Designer Collection will launch in select Disney Store locations nationwide and online in September 2012.

Disney Villains Designer Collection:

Apparel & Accessories- The Disney Designer Villains apparel collection includes six beautiful fashion tops inspired by each of the Disney Villains; complete with rhinestone detailing and foil techniques. The Villains accessory assortment features a sequined tote bag, wallet and silk scarves all featuring beautiful artwork inspired by the Disney Villains Designer Dolls.

The Disney Store retail chain, which debuted in 1987, is owned and operated by Disney in North America, Europe, and Japan. Disney Store is the retail merchandising arm of Disney Consumer Products, the business segment of The Walt Disney Company and its affiliates that extends the Disney brand to merchandise.

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