The Mono-brand business line includes the set-up and management of the online stores of some of the leading global fashion and luxury brands. In 2012, this business line posted consolidated net revenues of Euro 113.9 million, an increase of 45.3% compared with Euro 78.4 million at 31 December 2011 thanks to the performance of both the online stores that were already active at the start of 2012 and those launched during the year.
In the fourth quarter of 2012, net revenues of the Mono-brand business line were Euro 34.1 million, an increase of 29.0% compared with the same period of the previous year. Specifically, some online stores of a significant size were launched in the final months of 2011, and the Group had benefited from higher web marketing, set-up and maintenance fees compared with the fourth quarter of 2012.
Overall, at 31 December 2012, the Mono-brand business line accounted for 30.3% of the Group's consolidated net revenues with 33 online stores. In 2012, the Group recorded extremely positive performances in all its key markets. In particular, North America remained the Group's no. 1 market, with revenues of Euro 81.5 million, corresponding to 21.7% of consolidated net revenues, an increase of 36.5% compared with 2011 (+26.0% at constant exchange rates).
In the fourth quarter, the Group recorded net revenues of Euro 25.2 million, up +29.1% compared with the same period of 2011 (+22.7% at constant exchange rates), with revenue growth accelerating from the previous quarter, even though performance was influenced by Hurricane Sandy in the early part of the period.An extremely positive performance was recorded by Italy, which saw strong growth (+11.8%) in the fourth quarter of 2012. This is due both to the effectiveness of the initiatives implemented during the period and the increasing number of customers who decided to do their Christmas shopping online. Net revenues for Italy in the full year therefore increased by 2.4% compared with 2011.
The Rest of Europe also reported excellent results, with growth of 27.3% in the year, accelerating in the fourth quarter (+29.6%). The main countries that contributed to the Group’s revenues in Europe in 2012 were France, Germany and the UK, which all reported improved figures compared with 2011, and Russia, which continued to achieve outstanding results.
Very solid performances were also achieved by Japan, up 56.8% compared with 2011 (+44.8% at constant exchange rates) and Other Countries (+139.7% compared with 2011), driven by China.
YOOX Group