Home / Knowledge / News / Apparel/Garments / Green fashion movement gains momentum
Green fashion movement gains momentum
31
Jul '13
It's no secret that living a sustainable lifestyle is very important and most people try to buy products and even clothing that are good for the environment. And that raises a big question: is it possible to be both fashion-conscious and eco-conscious?

The good news today is that the answer is yes! Thanks to increased efforts on the part of clothing manufacturers to improve sustainability in the fashion industry, it's now easier than ever to find on-trend clothing and accessories that fit into a sustainable lifestyle.

One of the most innovative ways of making fashion more sustainable is by using post-consumer plastic bottles to make fabric—a technique made possible by advances in recycling technology. The bottles are cleaned and melted down; then the plastic is stretched into a fine thread, which is woven into soft, durable, beautiful fabric.

At first, recycled plastic fabrics were usually only used for heavy, outdoorsy clothing, but now manufacturers can produce fabrics with a much wider range of weights and textures. Recycled plastic fabric is being used by both established and up-and-coming designers to create the light, airy blouses, dresses, and skirts that have been all over the runways.

But it's actually much bigger than a just a few collections each season. A green fashion movement, dubbed "eco-chic" by fashion-industry influencers, has been growing steadily for the past several years. Driven in large part by the use of recycled plastic fabrics by mainstream designers, eco-chic has permeated the fashion world—so that now, entire brands are built around sustainability.

Eco-chic has caught on not just because manufacturers decided to adopt greener manufacturing techniques, but also because a diverse group of everyday consumers has embraced—and in fact demanded—sustainability in the clothing they buy. Mainstream brands ranging from Modrobes to H &M now offer clothing made with recycled plastics. Also available are customizable corporate clothing and promotional items from resinGEAR, which is 100% recyclable and made in both Canada and the United States from 50% to 100% recycled plastic.

Besides the environmental benefits, what's great about owning clothing made with recycled plastics is that these pieces look and fit great, and they'll last season after season thanks to the durability of plastics. But the best part? These garments are changing the way consumers look at used plastics. Instead of becoming trash in landfills, these plastics are now a valuable resource for manufacturing useful new products—which means style and sustainability can go hand in hand.

Canadian Plastics Industry Association


Must ReadView All

Pic: Shutterstock

Textiles | On 29th Jan 2020

National Cotton Association of Nigeria partners with CBN

The National Cotton Association of Nigeria will partner with the...

Pic: Shutterstock

Apparel/Garments | On 29th Jan 2020

Sri Lanka's Knitline Apparels to set up manufacturing unit

Knitline Apparels Ltd chief executive officer Riz Onies recently...

Pic: Shutterstock

E-commerce | On 29th Jan 2020

Dubai set to be Middle East hub for e-com: Savills

E-commerce is the top sector driving demand for warehousing sector in ...

Interviews View All

Top executives, Fashion houses, India

Top executives
Fashion houses, India

With technology, it has become easier to ensure IPR

Rahul Bhadani, Looksgud

Rahul Bhadani
Looksgud

Navigating through catalogues is a bit hasslesome

Amit Jain, Shingora Textiles Ltd

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Iacopo Pardini,

Iacopo Pardini

Founded in 1953, Italian engineering company Arioli Spa started...

Boban Charly,

Boban Charly

Bierrebi designs and manufactures automatic machines that cut fabric into...

Cem Erdogrul,

Cem Erdogrul

Turkey-based Temsan Air Engineering is one of the leading manufacturers of ...

Kerem Durdag, Biovation II LLC

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Ashok Desai, Bombay Textile Research Association

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Ayyappa Nagubandi, Broadcast Wearables Pvt Ltd

Ayyappa Nagubandi
Broadcast Wearables Pvt Ltd

Hyderabad-based Broadcast Wearables has come up with the country's first...

Tony Ward, Tony Ward

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Sidharth Sinha, Sidharth Sinha

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Aneeth Arora, Péro

Aneeth Arora
Péro

The Woolmark Company has partnered with handmade fashion label Péro and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


January 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search