Home / Knowledge / News / Apparel/Garments / Kohl's launches Disney-branded apparel collection for kids
Kohl's launches Disney-branded apparel collection for kids
03
Apr '14
Kohl’s Department Stores and Disney announced a Disney-branded apparel collection for kids under the Jumping Beans brand, available exclusively at Kohl’s stores nationwide and Kohl's website.
 
The fun and fashionable line features exclusive Disney artwork and is made with the quality and value parents have come to expect from Kohl’s propriety brand. The first collection featuring Disney’s iconic characters Mickey Mouse and Minnie Mouse is available now. A new collection inspired by favorite Disney characters and stories will be available each season.
 
“As we celebrate the six-year anniversary of Jumping Beans at Kohl’s, we are excited about the extension of this popular only-at-Kohl’s brand through a unique new collaboration with Disney,” said Peggy Eskenasi, Kohl’s senior executive vice president of product development. “Disney is a loved and trusted brand that resonates with our shoppers and their families. The collection offers easy care play wear that parents and kids will love!"
 
“Families are at the center of everything we do, and now they will experience some Disney magic during their Kohl’s shopping experience,” said Josh Silverman, executive vice president, global licensing at Disney Consumer Products. “Through this collaboration we have delivered a kids fashion collection that’s vibrant, fun, and pops with the energy of Mickey and Minnie.”
 
The magic of Disney meets “Americana” in the first Disney apparel by Jumping Beans collection. The children’s collection pairs iconic characters Mickey Mouse and Minnie Mouse with playful red, white and blue prints and patterns. All items retail for under $35, a great value for moms that love the spirit of Disney and practicality of Jumping Beans.
 
The exclusive Disney-branded apparel by Jumping Beans collections, available for infants (12-24 months), toddlers (2T-4T), boys (4-7) and girls (4-7), are displayed in-store together to create an impactful presentation and is supported with a comprehensive omni-channel campaign.
 
Kohl’s Jumping Beans brand launched in 2008 in children’s and home and expanded into footwear in 2009. The brand is one of many private and exclusive brands that make Kohl’s a great destination for quality and style for everyone in the family at incredible value.
 
About Kohl’s
Based in Menomonee Falls, Wis., Kohl’s is a family-focused, value-oriented specialty department store offering moderately priced, exclusive and national brand apparel, shoes, accessories, beauty and home products in an exciting shopping environment. With a commitment to environmental leadership, Kohl’s operates 1,162 stores in49 states. In support of the communities it serves, Kohl’s has raised more than $257 million for children’s initiatives nationwide through its Kohl’s Carescause merchandise program, which operates under Kohl's Cares, LLC, a wholly-owned subsidiary of Kohl's Department Stores, Inc. 
 

Kohl's


Interviews View All

Top executives, Fabric manufacturers

Top executives
Fabric manufacturers

Domestic manufacturers would get an edge over imported products

Veronique Lee, Modavanti

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Prabu Mohanram, Balavigna Weaving Mills Pvt Ltd

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Tom,

Tom

<div>Inkbank is a leading supplier of inkjet inks and inkjet printing...

Arup Chakraborty,

Arup Chakraborty

Mirrorsize is a US-based start-up that provides artificial intelligence...

Riddhi Jain,

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Keith McMillen, Bebop Sensors

Keith McMillen
Bebop Sensors

Bebop Sensors' smart fabrics allows for a new level of interaction between ...

Madison Maxey, Loomia

Madison Maxey
Loomia

Loomia designs and manufactures soft circuit systems that can be produced...

Mark Brill, Birmingham City University (BCU)

Mark Brill
Birmingham City University (BCU)

<div>A technological breakthrough could see people getting messages about...

Jay Ramrakhiani, Occasions Elegance Wear

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Sanjukta Dutta, Sanjukta's Studio

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Niti Singhal, Twee In One

Niti Singhal
Twee In One

Best known for convertible clothing, Indian brand Twee In One by designer...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


November 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Follow us on instagram

Follow

Follow Fibre2Fashion On


Advanced Search