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Mens branded clothing a craze in Beijing
23 Sep '06
1 min read
Survey proves that menswear business is becoming extremely profitable in Beijing market.
Most men buy clothing twice each year, the average price is around RMB800 a piece.
And men don't like discount clothing. Their requirements for clothing brands and fabric are always very strict.
In all marketplaces of Beijing, Cuiwei Marketplace takes the top spot with 57 menswear brands.
However, foreign brands account for about 70 percent of the market with Italian brands for the highest of around 30 percent, French for about 20 and British brands at about 10 percent.
Most men buy clothing twice each year, the average price is around RMB800 a piece.
And men don't like discount clothing. Their requirements for clothing brands and fabric are always very strict.
In all marketplaces of Beijing, Cuiwei Marketplace takes the top spot with 57 menswear brands.
However, foreign brands account for about 70 percent of the market with Italian brands for the highest of around 30 percent, French for about 20 and British brands at about 10 percent.
Fibre2fashion, News Desk - China
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