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Murjani & PVH bring Calvin Klein label to India

Oct '06
Calvin Klein Inc, a wholly owned subsidiary of Phillips-Van Heusen Corporation announced that it has entered into an exclusive distribution agreement and retail store license for India with Murjani India Ltd.

The agreement includes both the ck Calvin Klein bridge line of women's and men's apparel and accessories, as well as Calvin Klein Jeans and jeans accessories.

Murjani will sell the products through free standing retail stores and select department stores approved by CKI.

Separately, The Warnaco Group Inc has entered into an exclusive distribution and retail agreement with Murjani for Calvin Klein Underwear and, pursuant to its global licenses, will be the exclusive supplier of Calvin Klein Jeans and jeans accessories.

These new arrangements include the planned opening of a total of at least 40 free-standing ck Calvin Klein, Calvin Klein Jeans, and Calvin Klein Underwear stores over the first five years of operation, with development beginning as early as Spring 2007.

Murjani has an established retail distribution platform to bring well-known luxury brands to India, and currently has relationships with Gucci, Jimmy Choo, and French Connection, among others.

“We have been evaluating the potential of the Indian market for an extended period of time. We feel strongly that over the next decade this region will become a very important part of our global business,” said Tom Murry, President and Chief Operating Officer, Calvin Klein Inc.

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