Home / Knowledge / News / Apparel/Garments / Wacoal 'Support the Girls' campaign in October

Wacoal 'Support the Girls' campaign in October

20
Sep '07
Wacoal, the luxury intimate apparel brand renowned for its superior quality and fit, announces the return of their "Support the Girls" campaign, now in its second year.

To further the fight against breast cancer and support every body, during the month of October, Wacoal expands their ongoing commitment to Susan G. Komen for the Cure by donating $2 per each purchase of 4 different bra styles that compliment all female shapes: the Awareness bra, Awareness soft cup, iBra and iBra Push-up.

The four styles offered for Wacoal's October "Support the Girls" program were specifically selected to suit women of all body types, allowing every woman the opportunity to find the perfect fit and participate personally in the fight against breast cancer.

The Awareness Bra, a beautiful full figure style, offers sophistication and support, while the Awareness Soft Cup Bra is an option for women who prefer not to wear wires.

Wacoal's wildly successful iBra, which features seamless, stitchless and tagless technology, is the ideal t-shirt bra; the new iBra.

Push-up is perfect for women who desire an extra lift. Each Awareness bra includes an instruction card detailing the proper way to conduct a self exam, as well as a pink "reminder ribbon" tag on the back of the bra - intended to remind women to conduct a monthly self exam.

Wacoal is a long standing supporter of Komen for the Cure. Wacoal's year- round "Fit for the Cure" campaign has raised over $1 million in donations over the last seven years.


Must ReadView All

Pic: Shutterstock

Textiles | On 29th Feb 2020

Nepal's pashmina sector gets European Union boost

A new project funded by the European Union to strengthen Nepal's path ...

Pic: Shutterstock

Apparel/Garments | On 29th Feb 2020

Coronavirus outbreak hits Thai garment industry

The coronavirus outbreak has been affecting the Thai apparel industry ...

Pic: Shutterstock

Retail | On 29th Feb 2020

Indian govt clarifies on sourcing of goods from SEZs

Goods procured from units in special economic zones (SEZs) by...

Interviews View All

Textile industry, Head honchos

Textile industry
Head honchos

Athleisure is the current buzzword in fashion

Darshan Mehta, Infinium Polychem

Darshan Mehta
Infinium Polychem

We are spending double digit figures on R&D

Ghanshyam Ghoghari, Kimora Fashion

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Arup Chakraborty,

Arup Chakraborty

Mirrorsize is a US-based start-up that provides artificial intelligence...

Shivani Swamy,

Shivani Swamy

The Livinguard Technology is owned by Green Impact Holding AG based in...

Nuria Estape,

Nuria Estape

Archroma is a global colour and specialty chemicals company headquartered...

Kevin Nelson, TissueGen

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Iago Castro Asensio, RCfil Distribuciones S.L.

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Isabel Herranz, European School of Business & innovation

Isabel Herranz
European School of Business & innovation

Cutting-edge ideas like the Internet of Things and artificial intelligence ...

Judy Frater, Somaiya Kala Vidya

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Robert Brunner, Devereux

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Sandeep and Sarah Shaikh Gonsalves, SS Homme

Sandeep and Sarah Shaikh Gonsalves
SS Homme

SS Homme celebrates the craft of traditional tailoring through the bespoke ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search