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Jana Eggers wants to conquer mass-market

26 Sep '07
3 min read

For this reason the enterprise decided to use in the future a new Slogan: “Your own label.” Thus is to be expressed, what Spreadshirt actual a platform for personnel Branding.

By Spreadshirt everyone gets the chance to create in few steps its own clothing mark. The open Logo Project 1,6 was initiated, in order to find a new Logo, which underlines the new Slogan.

A further important step for the enlargement of the customer master is for Spreadshirt the restructuring of its organization into divisions, which work focused on the different customer groups:
• The division Shop partner worries about customers, who use the Spreadshirt platform, in order to resell their own creative ideas for clothes.
• In the division Direct ton Customer stand for customers, who want to sketch and buy even individual, personalisierte clothes, in the foreground.
• laFraise, the European competition for T-Shirt-Designs, concentrates with limits presented T-Shirts on creative ones and final customers.

“Also in the next three years we would like to remain an average annual growth rate by over 80 per cent maintained and nevertheless profitable. The test results over the potenziellen market and the measures, which we seize as consequence from it, us thereby to help”, supplements Eggers.

Journalists, who are interested in further results of the study, can set themselves gladly with Spreadshirt in connection.

Die Spreadshirt GmbH

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