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Cornerstone outlets bring affordable luxury to Bangalore city
11 Mar '08
2 min read
Speaking on the occasion, Ashok Mayya, CEO, said, “To help our discerning customers decide, we will carry details about the yarn, count, weave, wash and finish for each garment. For example, our premium men's wear may say 2 ply 200's count, Egyptian Giza cotton, Poplin weave and ETI finish.
These details along with the pricing information will enable the customer to make an informed decision by comparing it with similar offerings from other brands.”
Speaking of Cornerstone as a brand, Mr. Mayya added, “Until now, readymade garment brands have been unable to cater to people of all sizes.
They have broadly classified customers into 4 or 5 sizes and have hoped that people fall into these buckets. Cornerstone addresses this customer need by providing the largest range of fits. For example, our formal and casual shirts are offered in all sizes from 36 to 46.”
These details along with the pricing information will enable the customer to make an informed decision by comparing it with similar offerings from other brands.”
Speaking of Cornerstone as a brand, Mr. Mayya added, “Until now, readymade garment brands have been unable to cater to people of all sizes.
They have broadly classified customers into 4 or 5 sizes and have hoped that people fall into these buckets. Cornerstone addresses this customer need by providing the largest range of fits. For example, our formal and casual shirts are offered in all sizes from 36 to 46.”
Zerostock Retail Pvt Ltd
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