Reliance Trends launches its first store in Mumbai

29 Mar '08

3 min read

Sparsh range of Indian wear for women, offers the finest collection of Salwar Kurtas, Churidars and a fast evolving Mix n Match range of garments. Hushh, the inner wear range for women offers an extensive range of innerwear and sleepwear for the discerning woman.

An exclusive label, Panda, has been developed for infants and toddlers, while the Frendz range of garments would complement the wardrobes of the growing generation of boys and girls. Grip, the range of luggage, includes travel luggage, office luggage, school and hand bags.

Apart from these private labels, the store is also offering some of the most renowned brands in the country like Peter England , John Players, Reebok, Bossini, Cambridge, Gini n Jony , Liliput , Indigo Nation, Lee, Wrangler, Black Berry, Biba, Praful, etc either directly or through their sub brands, most of these exclusively for Reliance Trends.

Continuing the tradition of reaching out to the middle class of the country, the current offering from Reliance Trends is easily affordable to the Indian consumer. The specific private label called First Class is designed to cater to a range of garments cutting across men's', women's, and children's wear to deliver extreme value to the Indian consumers.

Product Quality has been ingrained into the DNA of Reliance Trends. According to Shri Arun Sirdeshmukh, Chief Executive of Reliance Trends Pvt Ltd, “The Quality system processes are designed, implemented and monitored as per international standards by a highly competent team of professionals.

To deliver the customer the best value for their money, only those products that demonstrate an exemplary safety and quality meeting both implicit and explicit needs of the customer are approved for purchase. Some of the quality standards that are being followed are American Association of Textiles, Chemists & Colorists, American Standard, ISO & BIS test methods”.

Reliance Retail Ltd.

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