Japan : UNIQLOCK bags two Gold Awards

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UNIQLOCK bags two Gold Awards

14
May '08

UNIQLOCK has formed part of UNIQLO's global promotion since the original blog parts were first launched in June 2007. Now UNIQLOCK has won the Best of Show in 2008 One Show Interactive, one of the world's top three advertising awards.

The high level of originality and creativity on the UNIQLO web has been richly rewarded. UNIQLOCK has won awards in eight different sections at four different award competitions overseas, and it has also won awards in four different sections at the Tokyo Interactive Ad Awards (TIAA) in Japan.

UNIQLOCK has been awarded the One Show Interactive?, one of the top three global advertising awards shows along with the Cannes International Advertising Festival and the Clio Awards.

The Best of Show was awarded for UNIQLO's highly creative global promotion that perceives easy-to-use blog parts contents as a form of media, and uses its MUSIC×DANCE×CLOCK form of expression that anyone around the world can instantly understand regardless of language.

UNIQLO will continue its aggressive promotion activities with a global flavor, making maximum use of the WEB and incorporating various inventive methods of expression.

One Show is one of the three top global award shows hosted by the non-profit organization The One Club, founded in 1975 to uphold and recognize high standards of creativity in advertising. There are three awards: the One Show awarded for general advertising, the One Show Interactive awarded for new media and online advertising, and the One Show Design awarded for package design and branding. Entries are judged by top creators in each segment of the industry. The awards ceremony is held in New York in May.

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