Global Apparel Market – An Overview | Watch NOW! | Ad
Home / Knowledge / News / Apparel/Garments / Rower's athletes wear Line 7
Rower's athletes wear Line 7
04
Jul '08
Rowing's top athletes will be wearing Line 7 kit for the next three years thanks to a new supply partnership signed by the company and Rowing New Zealand.

Line 7 will supply competition and leisure apparel to Rowing New Zealand's national rowing teams at Elite, Under 23 and Junior level from now until after the 2010 Rowing world Championships at Lake Karapiro. The company will also produce a range of Karapiro 2010 World Rowing Championships apparel.

The 2008 national team elite athletes – which include Mahé Drysdale, the Evers Swindell twins, Rob Waddell and world champions Hamish Bond, Eric Murray, Carl Meyer, James Dallinger from the coxless four – will all wear Line 7 apparel during the season, a season which will include the Olympic Regatta in Beijing.

While product will be supplied exclusively to the teams, Line 7 also plans to market the associated merchandise range via its web site, the Rowing New Zealand web site and in selected retail outlets. It will be the first time that Rowing New Zealand has officially sold a merchandise range and reflects the growing size and professionalism in the sport.

An imaginative and innovative fundraising deal will also see a percentage of each sale being donated back to Rowing New Zealand to help fund its growing national teams.

The national rowing team is the latest in a series of successful partnerships for Line 7. It already has major sports partnerships with Emirates Team New Zealand, Yachting NZ, A1 GP Team New Zealand and the Sir Peter Blake Trust.

Line 7 CEO Ross Munro says the company is looking forward to another successful relationship with New Zealand's top rowers – in 2008 and beyond.

“Line 7 loves to get involved with New Zealand sporting teams competing on the world stage. Over the years we have been involved with many of the country's successful sailing teams and individuals.

“We see many similarities between the sports of rowing and sailing and that was major plus for us when deciding to get involved. Hopefully the trend of New Zealand winning lots of Olympic medals whilst sitting down will continue this year!”
Rowing New Zealand High Performance Manager Andrew Matheson said the organisation was thrilled to have a sponsor of Line 7's calibre.

“We're excited to have a partner on board that's renowned for innovation and technology in sports performance. Line 7 understands what athletes need, and has a long history of involvement with high performance apparel. It was a logical partnership from our perspective, and we're looking forward to working with Line 7 in the years to come.”

Ross Munro said the company's involvement with Rowing NZ opened up great opportunities for Line 7's designers to work alongside some of the world's leading athletes and learn from their experiences. The technology and product innovations developed in these relationships would be carried across to some of the core Line 7 products so loyal Line 7 customers would benefit as well.


Must ReadView All

SABIC signs MoU with PRC province for petrochem complex

Textiles | On 26th Sep 2018

SABIC signs MoU with PRC province for petrochem complex

The Saudi Basic Industries Corporation (SABIC) recently announced the ...

Courtesy: Industree Skill Transform

Textiles | On 26th Sep 2018

Industree helps weavers enhance design capabilities

Industree Skill Transform Pvt Ltd (ISTPL) is a skill development...

Courtesy: Pexels

Textiles | On 26th Sep 2018

Rhode Textile Innovation Network to promote manufacturing

Promoting textile manufacturing in the state of Rhode Island, a...

Interviews View All

Siddharth Biyani, Mangalam Industries Pvt Ltd

Siddharth Biyani
Mangalam Industries Pvt Ltd

‘The manufacturing sector is improving day-by-day, becoming better in...

Viral Desai, Zenitex Mill Pvt Ltd

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Arvind Saraf, Triveni Sarees

Arvind Saraf
Triveni Sarees

e-Commerce is still evolving fast with constant flux and surprises

Lucilla Booyzen,

Lucilla Booyzen

South African Fashion Week (SAFW) is a B2B marketing platform for fashion, ...

Mark Tokuhara,

Mark Tokuhara

Japan-based FitJoy, a shoe brand for women, has been in the footwear...

Ravi Raj Desai,

Ravi Raj Desai

Himalaya Cotton Yarn Ltd manufactures high quality denier. The spinning...

Robin Grankvist, OrganoClick AB

Robin Grankvist
OrganoClick AB

Robin Grankvist talks about PFCs, additives and various chemicals used in...

Suresh Patel, Sidwin Fabric

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Johan Berlin, InvestKonsult Sweden AB

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Silvia Venturini Fendi, Fendi s.r.l

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Mike Hoffman, Gildan Activewear SRL

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Rajesh Pratap Singh, Rajesh Pratap Singh

Rajesh Pratap Singh
Rajesh Pratap Singh

<div>Ace fashion designer <b>Rajesh Pratap Singh</b> has used Tencel to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


October 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search