Home / Knowledge / News / Apparel/Garments / REI to open second prototype store

REI to open second prototype store

24
Sep '08
Recreational Equipment Inc (REI), a national retail cooperative providing quality outdoor gear and clothing, announced that Round Rock, Texas will be the second location for the company's prototype store initiative that aims to test retail design and green building concepts. Expected to open in the fall of 2008, the new store will complement the co-op's commitment to community involvement, environmental stewardship and providing a gateway to the outdoors.

The two-story, 32,700 square-foot store at University Oaks Shopping Center follows REI's first prototype location in Boulder, Colo., which opened in October 2007. For the store's design, the co-op has again partnered with Gensler, a leading global design, planning and strategic consulting firm.

Round Rock is the second REI store to be built using the U.S. Green Building Council's LEED (Leadership in Energy and Environmental Design) for Retail rating system, which is currently in pilot. It also joins six other Texas REI locations, including two stores in Austin.

“Our increased focus on green buildings and the community began with our Seattle flagship store in 1996. Since then, we've continued to develop stores that represent our dedication to the outdoors by reducing the environmental impacts of such buildings and helping to inspire outdoor recreation,” said Brian Unmacht, REI's senior vice president of sales, store development and logistics.

“Boulder helped bring our commitment to the next level, representing a new REI standard for sustainability. Round Rock will build upon that even further, continuing our efforts to better align our stores with the co-op's overall mission.”

As part of its commitment to the outdoors, the store will feature a mezzanine level devoted to the local community. This space is intended to help connect co-op members and customers to resources for regional recreational opportunities, outdoor and conservation clubs and non-profit organizations, and service projects to help protect local natural spaces.

To lessen the building's carbon footprint, several of the planned green building features include the use of natural lighting and energy efficient systems, solar hot water, sustainable materials and water reduction measures.

“We've received positive feedback from the Boulder community thus far and are eager to incorporate the insights from our experience into the new store in Round Rock,” said Doug Ludlow, REI's senior project manager of store development. “While our first prototype store was a remodeled and expanded one-story space, Round Rock provides us the opportunity to experience the process of opening a two-story location in a new community from the ground up.”

REI first announced its prototype initiative in May 2006 to help the company determine where it can enhance the store experience for both employees and customers, lessen its environmental footprint, make more sustainable business decisions and better align its stores with the values of the co-op.


Interviews View All

Yashiki Gumber, Sahiba Fabrics

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Md Hanifur Rahman, Aman Group

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Awen Delaval, Samatoa

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Verena Ruckh,

Verena Ruckh

Brückner Trockentechnik develops, manufactures and supplies textile...

Sarah Perkins,

Sarah Perkins

Fairfax, Virginia-based Specialty Graphic Imaging Association (SGIA) is a...

Teresa Neal,

Teresa Neal

Teresa Neal, an art professional with 25 years of experience, in...

Ray Baughman, University of Texas -Dallas

Ray Baughman
University of Texas -Dallas

<div>A team of scientists and researchers have discovered twistrons,...

Dave Rousse, INDA

Dave Rousse
INDA

INDA, the Association of the Nonwoven Fabrics Industry, serves hundreds of ...

Melissa Tate, University of New South Wales

Melissa Tate
University of New South Wales

<div><div><div><div><b>Melissa Tate</b>, a well-known scientist currently...

Sneha Arora, Label Sneha Arora

Sneha Arora
Label Sneha Arora

Sneha Arora, an alumnus of National Institute of Fashion Technology,...

Sweta Agarwal, A Humming Way

Sweta Agarwal
A Humming Way

A Humming Way (AHW) is inspired by the old-world regalia of Rajasthan...

Adriano Goldschmied, AG Jeans

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


October 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Follow us on instagram

Follow

Follow Fibre2Fashion On


Advanced Search