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Biggest value retailer Megamart turns 15

18 Dec '08
4 min read

Keeping this in mind, Megamart recently announced an exclusive international license agreement with Cherokee Inc., a leading global licensor and brand management company, with Arvind Ltd. This agreement covers a wide range of categories including men's, women's and children's apparel, footwear, accessories and other categories.

Megamart plans to usher in the festive season with a range of exciting offers and discounts for its customers. The 'Buy 1, Get 1' offer, introduced as part of their anniversary celebrations will help customers save more as they buy more. Valid across all Megamart stores across India, the offer runs from December 14, 2008 to January 14, 2009. The company has also recently introduced a novel concept that lets the customer save each time they shop. The concept known as Smartone is specially designed for smart and informed shoppers, who wish to save intelligently as they shop.

About Megamart:
Megamart, a pioneer of the value retailing concept in India, arrived at a time when multi-brand discount outlets were still an unheard of phenomenon and changed the rules of the retailing business in India. By keeping overheads and other costs to a bare minimum, it was able to pass on maximum savings to the customers.

Today, Megamart is the largest player in this segment and has a network of 130 stores spread across 45 cities in India and a Megamart Outlet Centre in Chennai, Pune and Bangalore. The Outlet Centre has on offer more than 150 of the top brands at fabulous discounts and offers throughout the year.

Megamart

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