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Youth apparel retailer Anchor Blue ties up with InnerWorkings

18
Dec '08
InnerWorkings Inc announced that it signed a multi-million dollar agreement with Ontario, CA-based Anchor Blue, specialty retailer of youth apparel and accessories since 1981, to handle its print procurement and print management.

As part of the enterprise agreement, InnerWorkings will provide Anchor Blue with integrated services to procure and manage a variety of product categories including in-store signage, catalogs and promotional products.

“Relying on InnerWorkings for our print procurement allows us to focus on what we do best, namely delivering on the dynamic fashion needs of our customers,” said Tom Sands, Chief Executive Officer and President of Anchor Blue Retail Group. “InnerWorkings has a strong reputation in the marketplace, and we are confident that this partnership will allow us to save money and to extend our production budget to high-value, revenue-generating marketing activities.”

“Anchor Blue has experienced tremendous growth over the past several years, and we believe we are ideally suited to address its ever-expanding and complex print procurement and print management needs,” said Eric D. Belcher, President and Chief Operating Officer of InnerWorkings. “Furthermore, our value proposition will help Anchor Blue stretch their marketing budget even further.”

Anchor Blue Retail Group, Inc. is an affiliate of Sun Capital Partners, Inc. It operates Anchor Blue stores, a specialty retailer of juniors and guys apparel and accessories since 1981, and is licensed to operate Levi's/Dockers Outlet by MOST. Anchor Blue Retail Group, Inc. is based in Ontario, California and currently runs 252 retail locations in 31 states and Puerto Rico.

Anchor Blue


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